Key Responsibilities

Research & Analysis
Conduct detailed research on MSU's academic programs, including main campus and CRUX offerings.
Benchmark programs against competitor institutions to highlight USPs and improvement areas.
Analyze trends in higher education, skill development, and work-integrated learning models.
Prepare concise research reports, briefs, and presentations for senior management and marketing teams.
Gather data on student interests, job market trends, and emerging academic domains to support program positioning.

Marketing & Sales Support
Convert research insights into actionable marketing and sales strategies.
Engage with prospective students, parents, and corporate partners to promote MSU's programs.
Assist in developing marketing materials, pitch decks, and targeted campaign content.




Collaborate with admissions and outreach teams to support lead generation and drive conversions.
Represent MSU in student fairs, webinars, industry events, and public forums.

Qualifications & Skills Required
MBA in Marketing (preferred) or related field with a solid focus on research and analytics.
Minimum 3 years of experience in marketing, sales, or academic/market research roles.
Robust analytical and reporting skills with the ability to translate data into insights.
Excellent communication and presentation abilities.
Proficiency in MS Excel, PowerPoint, and market analysis tools.
Self-motivated with a curiosity-driven mindset and robust problem-solving approach.

📌 Marketing & Research Executive Dhanbad
🏢 Medhavi Skills University
📍 Dhanbad