PAID MARKETING
Develop regional paid media strategies aligned with business and revenue goals.
Allocate budgets across channels, markets, and campaigns.
Should have platform knowledge- Meta and Google [GMB]
Plan and execute current store launches end to end.
Reporting and Analyze campaign effectiveness and market trends.
SOCIAL MEDIA
Develop influencer marketing strategy for regional markets and built agencies region specific.
Align influencer activity with brand campaigns and launches.
Identify regional creator categories and audience segments.
Manage ongoing relationships with influencers and talent agencies.
Measure performance for the influencers.