Farnell

Farnell, an Avnet company, is a global high-service distributor of technology products, services and solutions for electronic system design, maintenance and repair.

Job Summary:
Collaborates with management to define and develop marketing strategies to drive profitable growth. Identifies, establishes and maintains relationships with brand partners, third party vendors, etc. to leverage current offerings, prospects and successes. Increases agreed upon growth goals, drives demand generation and expands market share by identifying, planning and executing the activities required to ensure successful achievement of marketing business objectives. Markets products/brands within budget to obtain maximum profitability. Evaluates and adjusts strategies to respond to changing and/or competitive markets.

Principal Responsibilities:
Identifies and cultivates key relationships with applicable influencers.
Negotiates with suppliers to obtain Marketing Development Funds (MDF) for assigned brand and manages MDF budgets to maximize Return On Investment (ROI).




Continually collaborates with internal peers, and/or suppliers to effectively define, develop and execute marketing strategies.
Manages the introduction of current programs or features.
Develops and/or implements marketing policies and objectives.
Defines the internal and external communication strategy for areas of responsibility.
Develops, implements and/or maintains all standardized marketing methodologies, tools and collateral of the assigned area ensuring consistent ‘look and feel’ for internal and external communications. Coordinates and manages applicable events.
Contracts and works with outside vendors for development and delivery of marketing programs.
May engage in contract negotiations.
May manage fee-based marketing programs focused on targeted markets.
May oversee the tracking of supplier rebates.
Other duties as assigned.

Job Level Specifications:
Thorough knowledge of principl

📌 Marketing Executive Bengaluru
🏢 avnet
📍 Bengaluru