03 Aug
|
BCS Consulting
|
India
03 Aug
BCS Consulting
India
Role & responsibilities
Job Title
Fashion Content & Campaign Executive (Menswear)
Job Summary
We are looking for a detail-oriented and fashion-forward skilled to support our Creative, E-commerce, and Marketing teams. The ideal candidate will be responsible for coordinating campaign shoots, ensuring product presentation quality across digital channels, conducting fashion and trend research, and assisting with content planning and social media execution. This role requires a solid eye for styling, an understanding of menswear fashion, and excellent organizational skills.
Key Responsibilities
Campaign & Shoot Coordination
Coordinate campaign products internally with Merchandising, Production, and Creative teams.
Maintain campaign product lists and shoot trackers.
Prepare style code sheets, campaign presentations, and product information for internal teams, social media, and production.
Conduct campaign research using trend reports, AI tools (ChatGPT or similar), Pinterest, and fashion references.
Assist in image selection for advertising campaigns, banners, website, social media,
and other marketing collateral.
Perform quality checks on campaign images and videos before final approvals.
E-commerce Quality Control
Review e-commerce imagery for:
Product pairings
Styling accuracy
Model posing
Fabric visibility
Product detailing
Overall visual consistency
Provide styling and contact sheet feedback to photographers and creative teams.
Fashion Research & Trend Analysis
Source visual references for editorial and campaign shoots.
Research competitor and aspirational fashion brands to identify trends, campaign ideas, and best practices.
Explore emerging marketing platforms (Pinterest, Snapchat, and current digital channels) for brand growth opportunities.
Content & Social Media Support
Prepare product feature notes, fabric details, and campaign presentations for brand partners.
Coordinate and schedule social media content postings.
Assist in maintaining a consistent brand aesthetic across all digital touchpoints.
📌 Campaign Executive Maharashtra (India)
🏢 BCS Consulting
📍 India