The Telemarketer (B2B Focus) will be responsible for identifying and connecting with business decision-makers across target industries, generating qualified leads, scheduling appointments, and supporting the sales team in business acquisition. The role requires robust communication skills, lead nurturing capabilities, and consistent follow-up to ensure a healthy sales pipeline.
KRA: Task / Activities
Source and build a database of prospective clients from LinkedIn, Google, directories, and referrals.
Conduct outbound calls to business decision-makers and introduce company services.
Qualify leads based on business potential, employee strength, and service requirements.
Schedule meetings and product demonstrations for the Sales Executive.
Maintain CRM records and ensure timely follow-up with interested prospects.
KPI: Performance Metrics
Number of leads generated per week.
Number of outbound calls completed daily.
Number of qualified meetings scheduled per week.
Call-to-meeting conversion percentage.
Lead database accuracy and CRM update compliance.
Desired Profile / Criteria / Skills :
Required Skills
Excellent verbal communication and telecalling skills.
Solid lead generation and prospecting abilities.
Knowledge of CRM tools, Google Sheets, and MS Excel.
Ability to handle objections and negotiate professionally.
Positive internet research and database management skills.
Preferred skills
Prior B2B telemarketing experience.
Experience in appointment setting and inside sales.
Familiarity with LinkedIn Sales Navigator.
Knowledge of service-based industries.
Basic email marketing and follow-up skills.
📌 Telemarketerb Focus Chennai
🏢 Vedita Ventures
📍 Chennai
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