The Acquisition Tracking & Integrations Lead owns the technical foundation that allows these programs to launch, track, reconcile, and scale accurately. This role is responsible for tracking setup, CAKE and affiliate-platform configuration, postbacks,

pixels, suppression workflows, launch QA, discrepancy resolution, and reporting data integrity.

This is a hands-on role. The right person can configure a postback, troubleshoot a tracking discrepancy, document a launch checklist, coordinate with a clients technical team, and flag when the tracking or data model creates financial, operational, or compliance risk.

This is a remote fractional contract role, with potential to expand as the acquisition business scales.

What You’ll Do:

- Lead and manage a small team of US copywriters and designers, as well as offshore designers, providing clear direction, constructive feedback, and day-to-day oversight to ensure quality output and on-time delivery.
- Tracking Implementation and QA

Configure and QA tracking links, pixels, postbacks, and server-to-server integrations.

Support CAKE and other affiliate/performance tracking platforms as needed.

Validate conversion events, source IDs, sub IDs, payout logic, and attribution rules before launch.

Run test conversions and document launch-readiness approval. Troubleshoot tracking discrepancies between Alchemy Worx, client systems, networks, and publishers.

- Offer and Platform Setup

Support offer setup within CAKE or other approved tracking platforms.

Ensure each offer has the required tracking, attribution, suppression, reporting, and reconciliation fields.





Maintain documentation for offer setup, partner setup, tracking

requirements, and QA steps.

Identify technical risks before campaigns go live.

- Suppression, Deduplication, and Data Controls

Design and manage suppression workflows for opt-outs, existing customers, duplicate leads, and restricted audiences.

Coordinate secure suppression-file transfer, refresh cadence, access, and audit documentation.

Support net-new-customer, duplicate, and invalid-lead logic where technically possible.

Ensure suppression processes align with client requirements and approved offer terms.

- Client and Partner Technical Coordination

Work directly with client technical teams, IT teams, networks, and technology partners to gather access, define requirements, resolve blockers, and confirm implementation.

Translate technical requirements into clear next steps for non-technical stakeholders.

Escalate unresolved tracking, access, data, or QA issues before they create launch or payment risk.

- Reporting and Reconciliation Support

Support acquisition reporting that connects offer, partner, source, conversion, payout, and client validation data.





Help reconcile CAKE data against client-side systems and approved conversion files.

Identify reporting gaps, inconsistent definitions, and data-quality issues. Partner with Analytics and Finance to support accurate revenue, partner payout, margin, and performance reporting.

Requirements:

- 5+ years of hands-on experience with affiliate, lead-generation, or performance-marketing tracking.
- Experience implementing postbacks, pixels, and server-to-server tracking.
- Familiarity with platforms such as CAKE, Impact, Tune / HasOffers, ShareASale, CJ, Rakuten, or similar.
- Understanding of CPA, CPL, CPS, CPC, revenue share, and hybrid performance models.
- Experience troubleshooting tracking discrepancies across multiple platforms.
- Experience with suppression lists, deduplication logic, opt-out handling, or customer-file matching.
- Ability to work directly with client IT teams, networks, publishers, and internal stakeholders.
- Robust documentation habits and launch QA discipline.
- Ability to identify technical decisions that may create financial, compliance, or reporting risk.

Strongly preferred:

- Experience with Shopify, Klaviyo, and DTC marketing data.
- Experience supporting lead-generation, email acquisition, affiliate, or publisher-based programs.
- Familiarity with consent, suppression, source tracking, and compliance documentation requirements.
- Experience with Google Tag Manager and server-side tagging.
- Ability to advise on reporting architecture, warehouse needs, BI tools, and future-state data infrastructure without overbuilding too early.

📌 Affiliate Marketing Manager (Gujarat)
🏢 Teambees
📍 Gujarat