04 Aug
|
Accenture
|
Maharashtra
04 Aug
Accenture
Maharashtra
Job Title ?? Data Analyst 1 + Level 9 (Team Lead/Consultant) + Entity (S&C; GN ?? Song)
Management Level: Level 9 ?? Team Lead/Consultant
Location Preference: Mumbai / Bangalore
Must have skills:
Campaign Data Analysis, SQL, Data Visualisation (Power BI / Tableau / Data Studio), Retail Media & Advertising Analytics, Insight Generation & Storytelling
Good to have skills: Python / R, Analytics Engineering & Data Pipelines, Digital Advertising Measurement, Privacy & Data Governance, Agile Ways of Working
Job Summary
Accenture Strategy & Consulting is seeking a skilled Data Analyst to analyse retail media data and generate insights that inform campaign optimisation and advertiser strategy.
The role goes beyond standard reporting ?? translating campaign data into clear, actionable insights for suppliers and internal stakeholders, validating measurement methodologies, and generating forward-looking analysis that improves optimisation, personalisation, and commercial decision-making.
Roles & Responsibilities
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Deliver Campaign Analysis & Insights: Conduct ongoing campaign analysis for clients and internal stakeholders; discover and articulate insights around customer purchasing behaviour, product selection, and campaign performance.
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Validate & Operationalise Measurement Methodologies: Ensure consistency, accuracy, and credibility of campaign measurement frameworks; translate complex analytical concepts into clear, easy-to-understand presentations for internal and external audiences.
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Generate Forward-Looking Recommendations: Move beyond descriptive analysis to produce insights that drive optimisation, personalisation, and commercial decision-making for advertisers and campaign teams.
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Own Stakeholder Relationships & Data Products: Approach projects with a product and growth mindset; build and leverage relationships with suppliers, agencies,
and internal teams to deliver high-quality data products and outputs.
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Support Analytics Engineering & Data Pipelines: Contribute to the development and enhancement of data products and pipelines; adopt agile practices to iterate on work and receive early, frequent feedback.
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Build Domain Expertise in Digital Advertising: Develop knowledge in digital advertising measurement, retail consumer insights, and privacy and security considerations; contribute to team capability through mentoring, documentation, and best practice sharing.
Professional & Technical Skills
- 2+ years of experience in an analyst role; experience in marketing analytics or digital advertising advantageous.
- Strong SQL skills for data analysis and transformation.
- Experience with analytical tools for data extraction, exploration, and visualisation.
- Hands-on experience with data visualisation platforms such as Power BI, Tableau, Data Studio, or Shiny/Dash.
- Foundation in dynamic programming languages such as Python or R.
- Experience working within large, complex, cross-functional projects.
- Robust written and verbal communication skills; ability to distil complex data into clear presentations.
- Self-driven with the ability to work autonomously against delivery targets.
- Strong influencing and storytelling skills; able to navigate and build relationships across internal and external organisations.
Additional Information
- Opportunity to work on retail media analytics and measurement in a high-growth, cross-functional environment.
- Exposure to digital advertising measurement, consumer insights, and data product development.
- Ability to collaborate across Strategy, Data & Technology, Marketing, and Product teams.
- Inclusive culture focused on responsible growth and long-term value creation.
Qualification
Experience: Minimum 2+ years of analyst experience; marketing analytics experience advantageous
Educational Qualification: BE/B.Tech + MBA preferred (Tier 1 / Tier 2 institute)
📌 MT New - Data Engineer - Consultant (Maharashtra)
🏢 Accenture
📍 Maharashtra