Role Overview

- The Sales Head will be responsible for developing and executing the institution's sales strategy, driving student enrollments, achieving revenue targets, and leading a team of Sales Managers, Team Leaders, and Admissions/Sales Executives. This role requires strong leadership, strategic planning, sales forecasting, and the ability to optimize the complete sales funnel from lead generation to enrollment.

Key Responsibilities

1. Sales Leadership & Team Management

- * Lead, mentor, and develop a high-performing sales team to consistently achieve and exceed revenue and enrollment targets.
- * Set individual and team KPIs, monitor performance, and provide regular coaching and performance feedback.
- * Build a culture of accountability, collaboration, and continuous improvement.
- * Recruit, train, and retain top-performing sales professionals.

2. Sales Strategy & Business Growth

- * Develop and execute comprehensive sales strategies aligned with the institution's growth objectives.
- * Identify new business opportunities and market segments to expand student enrollment.
- * Create sales plans, forecasts, and revenue projections.
- * Continuously evaluate market trends, competitor activities, and customer behavior to optimize sales performance.

3. Revenue Generation & Enrollment Growth

- * Drive admissions revenue by maximizing lead conversion and improving sales effectiveness.
- * Oversee the complete sales cycle from lead generation to student enrollment.
- * Ensure consistent achievement of monthly, quarterly, and annual sales targets.
- * Develop initiatives to improve inquiry-to-enrollment conversion rates.

4. Sales Operations & Process Excellence

- * Establish and optimize sales processes, workflows, and standard operating procedures.
- * Ensure efficient lead allocation, follow-up mechanisms, and pipeline management.
- * Monitor sales productivity and identify opportunities for operational improvements.




- * Maintain high standards of customer engagement throughout the sales process.

5. Cross-Functional Collaboration

- * Collaborate closely with Marketing to improve lead generation campaigns and campaign effectiveness.
- * Work with Academic and Program teams to ensure accurate communication of program offerings and value propositions.
- * Coordinate with Operations and Admissions teams to ensure a seamless enrollment experience for students.

6. CRM, Analytics & Reporting

- * Utilize CRM platforms to manage the sales pipeline and customer interactions effectively.
- * Analyze sales data, conversion metrics, and revenue trends to make informed business decisions.
- * Prepare regular reports and dashboards for senior leadership.
- * Implement data-driven strategies to improve sales performance.

7. Customer Relationship Management

- * Build strong relationships with prospective students, corporate clients, and strategic partners.
- * Ensure timely and professional communication with all leads and stakeholders.
- * Enhance customer satisfaction by delivering an exceptional enrollment experience.
- 8. Performance & Continuous Improvement
- * Monitor key sales metrics including lead conversion, revenue generation, pipeline health, and customer acquisition costs.
- * Identify process gaps and implement continuous improvements.
- * Motivate and recognize team achievements while fostering a high-performance culture.

Key Qualifications & Skills

Education

- * Bachelor's degree in Business Administration, Marketing, Sales, or a related field.




- * MBA or Master's degree is preferred.

Experience

- * 8+ years of experience in Sales, Business Development, or Revenue Management.
- * Minimum 3+ years of experience leading and managing high-performing sales teams.
- * Experience in Higher Education, EdTech, Training, or Service Industry is highly preferred.

Skills

- * Proven track record of achieving and exceeding revenue targets.
- * Strong leadership and people management skills.
- * Expertise in sales strategy, forecasting, and pipeline management.
- * Strong understanding of CRM systems and sales analytics.
- * Excellent negotiation, communication, and presentation skills.
- * Solid business acumen and strategic thinking.
- * Ability to work in a target-driven, fast-paced environment.

Preferred Skills

- * Experience in Higher Education, Business Schools, or EdTech.
- * Knowledge of admissions sales and student recruitment.
- * Experience managing inside sales or counseling teams.
- * Familiarity with digital marketing and lead generation strategies.
- * Multilingual communication skills are an added advantage.

Why Join Us

- At AIMER Business School, you will have the opportunity to:
- * Lead the institution's sales growth and directly contribute to organizational success.
- * Work in an innovative, fast-growing educational environment.
- * Lead and develop a talented sales team.
- * Collaborate with dynamic professionals committed to transforming education.
- * Drive strategic initiatives that create measurable business impact.

Benefits & Perks

- * Market-competitive salary with Attractive Performance Incentives
- * Five-Day Work Week
- * Comprehensive Health Insurance
- * Paid Vacation, Casual Leave, Sick Leave & Holidays
- * Leadership Development & Professional Training
- * Career Growth Opportunities
- * Collaborative and Inclusive Work Culture

📌 Sales Head (Kerala)
🏢 AIMER Business School
📍 Kerala