Job Summary

We are seeking a highly motivated Digital Content & Marketing Specialist who can stay on top of the latest news and trends, create engaging content, and drive traffic through effective SEO and social media strategies. The ideal candidate will be proficient in writing, editing, and promoting content across various digital platforms, with a solid focus on search optimization and audience engagement.

Roles & Responsibilities

News Research & Coverage

- Monitor and identify relevant industry news and trending topics on a daily basis.

- Write and publish timely news updates while ensuring the accuracy and reliability of sources.

SEO Optimization

- Perform on-page SEO for each news post or article, including keyword research, meta descriptions, and title tags.

- Optimize existing web content to improve search rankings and user engagement.

- Track and report SEO performance metrics, including rankings, traffic, and conversions.

Content Creation & Management

- Collaborate with writers or create original content, including website copy, blog posts, and articles aligned with brand voice and marketing objectives.

- Edit, proofread, and publish content while ensuring consistency in style, tone, and messaging.

- Conduct backlink outreach and create backlink content to improve domain authority.

Social Media & Promotion





- Schedule and publish content across social media platforms such as Facebook, LinkedIn, Instagram, and others.

- Focus on Twitter promotions and organic reach strategies to increase engagement and brand visibility.

- Monitor and respond to social media interactions and track engagement metrics.

Ad Monitoring & Analytics

- Monitor digital advertising campaigns, including Google Ads and social media ads, to ensure optimal performance.

- Analyze campaign metrics such as impressions, clicks, and conversions, and recommend improvements to maximize ROI.

- Prepare regular performance reports covering advertising, social media, and SEO activities.

Collaboration & Continuous Improvement

- Collaborate with designers, developers, and project managers to deliver a consistent brand experience.

- Stay updated with the latest digital marketing tools, trends, and best practices to continuously improve content and marketing strategies.

Eligibility Criteria

- Strong writing and communication skills.

- Basic knowledge of SEO and digital marketing concepts.

- Familiarity with social media platforms and content creation tools.

- Eagerness to learn and adapt in a fast-paced environment.

Salary & Benefits

- Salary: ₹5,000 – ₹8,000 per month.

- Work from home.

- Work Location: Remote.

📌 Digital Marketing Internship (India)
🏢 Unstop
📍 India