We are seeking an experienced and results-driven Advertising Sales Manager to drive revenue growth by acquiring new clients and strengthening relationships with existing advertisers. The ideal candidate will have a strong background in media advertising sales, with expertise in selling both ATL (Above the Line) and BTL (Below the Line) advertising solutions.
Key Responsibilities:
- Identify, develop, and acquire recent corporate and local clients to expand the advertising business.
- Manage and nurture existing client relationships to ensure high levels of customer satisfaction and repeat business.
- Achieve assigned sales and revenue targets through effective business development and account management.
- Sell integrated advertising solutions, including ATL and BTL campaigns.
- Prepare sales proposals, presentations, and customized advertising packages for clients.
- Maintain accurate sales reports, forecasts, and client records.
- Conduct market research to identify emerging trends, customer needs, and competitor activities across various media platforms.
- Collaborate with internal teams to ensure seamless execution of client campaigns.
- Negotiate commercial terms and close business opportunities while maintaining profitability.
Desired Skills:
- 5-6 years of experience in advertising sales within the media industry.
- Proven track record of achieving sales targets and driving business growth.
- Strong experience in client acquisition, account management, and client servicing.
- Hands-on experience in selling both ATL and BTL advertising solutions.
- Excellent verbal and written communication, presentation, and negotiation skills.
- Strong interpersonal and relationship-building abilities.
- Self-motivated, target-oriented, and capable of working independently in a fast-paced environment.
- Proficient in MS Word, MS Excel, MS PowerPoint, and AI productivity tools such as ChatGPT.
Required Skills:
- Business Development
- Advertising Sales
- Corporate Sales
- Client Acquisition & Client Servicing
- Account Management
- Negotiation & Closing Skills
- Convincing & Presentation Skills
- Market Research & Competitor Analysis
- Excellent Communication Skills
- Sales Reporting and MIS
Candidates from these industries are highly preferred:
- Media & Advertising Industry
- Media & Entertainment
- Television (TV Channels)
- Radio Broadcasting (FM Radio)
- Cable Television / MSO
- Digital Media & OTT Platforms
- Print Media (Newspapers & Magazines)
- Outdoor Advertising (OOH)
- Advertising & Media Sales Agencies
- Event & Activation Companies (BTL Marketing)