- Drive below the line activities in the assigned catchment to acquire current customers
- Ensure Sales process adherence & desired productivity of Sales Officers
- Manage, mentor and motivate the Sales Officers team
- Monitor & ensure sourcing of quality secured accounts HL/LAP.
- Monitor the quality of sourcing of products to evaluate developmental needs of the sales teams and drive the sales system towards quality standards where risks are well controlled
- Manage and improve the customer experience to establish a strong brand for the bank
- Spearhead manpower planning, recruitment and training processes for both on-roll and off-roll employees to ensure high performing talent across levels - Sales Officers
- Represent customer requirements as a customer advocate to the bank and give inputs to innovating new and relevant products
- Collaborate with other departments and functions to provide best-in-class products and service offerings to the customer