Roles & Responsibilities:

- Create SEO-optimized content for blogs, landing pages, website pages, product pages, case studies, email campaigns, and social media.
- Conduct keyword research, competitor analysis, and content planning based on search intent.
- Optimize existing website content to improve search rankings, readability, and user experience.
- Write compelling meta titles, meta descriptions, headings, and CTAs.
- Translate technical product information into clear, customer-friendly content.
- Collaborate with SEO, marketing, product, design, and sales teams.
- Edit, proofread, and ensure content quality before publishing.
- Stay updated with SEO trends and content marketing best practices.

Mandatory Skills:

- Minimum 6+ years of content writing experience, preferably in Software, SaaS, HR Tech, FinTech, ERP, CRM,



Payroll, or Accounting Software.
- Excellent English writing, editing, and proofreading skills.
- Good knowledge of SEO, keyword research, search intent, and on-page optimization.
- Experience writing blogs, landing pages, website content, and product-focused content.
- Robust research and analytical skills.
- Familiarity with WordPress, Google Search Console (GSC), and Google Analytics 4 (GA4).
- Ability to manage multiple projects and meet deadlines.

Pay: ₹25,000.00 - ₹40,000.00 per month

Benefits:

- Health insurance
- Leave encashment
- Provident Fund

Work Location: In person

📌 Senior Content Writer (Karapakkam)
🏢 DigiSME Software Private
📍 Karapakkam