- Lead customer visits at the newly established Customer Experience Centre in Mumbai, delivering an immersive, end-to-end customer journey aligned with the Adhesive Technologies value proposition as a know-how business.
- Develop and implement communication strategies to translate global adhesive technology positioning into impactful local and regional communication plans.
- Select and manage regional marketing channels to ensure consistent brand messaging and customer engagement.
- Utilize digital marketing and communication expertise (in English and local languages) to enhance customer interactions, brand storytelling, and technical value demonstration.
- Drive thought leadership initiatives in the IMEA region, positioning the brand as an innovation and technology leader within the adhesives market.
What makes you a good fit:
- You have completed an academic degree with a major in marketing or communications
- You have at least five years of relevant professional experience
- You are familiar with all common business and office tools and have experience using them for qualified marketing and communication work
- You have a good understanding in digital marketing, brand development & brand building and brand activation
- You have a good knowledge of the market and a solid understanding of how the B2B / industrial business is working
- Your written and spoken English and German language skills are excellent