Job Title Digital Marketing Specialist Salary 30 000 - 40 000 per month Company Mint Homes Pvt Ltd Coimbatore About Us We are a premium real estate provider dedicated to crafting living spaces that offer tranquillity serenity and security Specializing in the rental and leasing of luxury apartments our mission is to foster a community where comfort quality and a sense of belonging come together Our focus is on elevating the quality of life for every resident who joins our community We are seeking an experienced Digital Marketing Specialist with over 5 years of expertise in managing Google Ads Facebook and Instagram advertising campaigns The ideal candidate will be responsible for planning executing and optimizing our digital marketing strategies to achieve our business objectives This role requires a deep understanding of digital marketing trends strong analytical skills and a creative mindset Key Responsibilities Digital Advertising Develop implement and manage paid advertising campaigns across Google Ads Facebook LinkedIn and Instagram Monitor and analyse campaign performance making data-driven decisions to optimize and improve results Conduct keyword research audience targeting and competitive analysis to maximize ad reach and effectiveness Content Creation and Management Collaborate with the content team to create engaging and relevant ad copy images and videos Ensure consistency in brand messaging across all digital platforms SEO and SEM Implement and manage search engine optimization SEO and search engine marketing SEM strategies to increase organic traffic and improve search rankings Conduct regular audits and provide recommendations for on-page and off-page SEO improvements Analytics and Reporting Track measure and report on key performance indicators KPIs for all digital marketing campaigns Provide insights and recommendations based on data analysis to drive continuous improvement Social Media Management Oversee and manage our social media presence on Facebook Instagram and other relevant platforms Engage with the audience respond to comments and messages and build a strong online community Budget Management Allocate and manage digital marketing budgets effectively to achieve maximum ROI Monitor expenses and ensure campaigns stay within budget Collaboration Work closely with the marketing sales and design teams to ensure cohesive and integrated marketing efforts Stay updated on industry trends and emerging digital marketing technologies Qualifications Bachelor s degree in Marketing Business or a related field Minimum of 5 years of experience in digital marketing with a focus on Google Ads Facebook and Instagram advertising Proven track record of successful digital marketing campaigns with measurable results Strong analytical skills and experience with digital marketing analytics tools e g Google Analytics Facebook Insights Excellent written and verbal communication skills Creative thinking and problem-solving abilities Ability to work independently and as part of a team Knowledge of SEO and SEM best practices Preferred Qualifications Certification in Google Ads and Facebook Blueprint Experience with other digital marketing platforms Job Type Full time Pay 30 000 00 - 40 000 00 per month Education Bachelor s Preferred Experience Digital marketing 5 years Preferred total work 8 years Preferred Work Location In person

📌 Digital Marketing Specialist (Tamil Nadu)
🏢 Rufi Real Estate and Investments Private
📍 Tamil Nadu