Title Analyst - Campaign Operator- Campaign Operations Salesforce Marketing Cloud SFMC Career Level C3 - Individual Contributor position Location Manyata Tech Park Bangalore Shift 2 PM -11 PM IST Work Schedule Three days on-site two days remote 3 2 Experience required 4 to 6 years About AstraZeneca AstraZeneca is a global science-led patient-focused biopharmaceutical company that focuses on the discovery development and commercialization of prescription medicines for some of the world s most serious disease But we re more than one of the world s leading pharmaceutical companies At AstraZeneca we re dedicated to being a Great Place to Work Who we are The Global Business Service GBS team sits within Finance at AstraZeneca and is a dynamic and results-oriented environment and provides a range of enterprise-wide services We dare to change the way we work by freeing up the business to push the boundaries of science to deliver life-changing medicines We aim to do this by freeing up time freeing up money protecting AZ s value and providing new capabilities What we do A trusted partner to the business we re on a mission to make AstraZeneca more agile efficient and effective Through our hybrid model of in-house delivery centers and service towers across the globe we re reimagining how we work Here we drive new ways of working and operating models process simplification and innovative solutions whilst ensuring that automation and data is at the heart of everything How we do it Be part of a team building a community We interact with diverse cultures and perspectives and are united by our sense of belonging This is the place to learn and grow together Why we love it As a growing multi-national company there s so much potential to develop Embrace opportunities at a global business that s facing new and diverse challenges This is the place to build an exemplary international CV A fun place to be we re creating community hubs that build partnerships not just working relationships We re on an exciting journey to take our team to the next stage This is the place to leave a legacy behind Role Summary We are looking for a talented and dynamic marketing automation operations specialist with extensive experience on Salesforce Marketing cloud platform and CDP experience preferably Salesforce Data cloud The individual should have implemented projects and possess a natural flair for technology With a strong interpersonal communication and collaborative mindset the person is expected to partner with global and diverse stakeholders Roles and Responsibilities Work in Martech stack transformation from an operations perspective establish new ways of working manage scale out to different markets Designs configures and delivers Marketing Automation studio solutions using the Salesforce Marketing Cloud SFMC Platform including email Journey Builder TM Cloud Pages SMS and push notification campaigns Good understanding of data modelling integration architectures and data governance best practices Collaborate with stakeholders to drive end to end campaign execution from requirements to configuration and distribution Understand data integration processes and work with IT teams to bring together data from various sources into the sources ensure data quality and accuracy by cleaning transforming and standardizing data as needed Work with IT team to build solutions that utilize out-of-the-box features and modules and customize according to the requirement in Salesforce Data Marketing Cloud Understanding of Salesforce connectors Code languages incl Apex and JavaScript knowledge of JSON data structure SQL and SOQL Knowledge on usage of AMP scripts in journey builder or profile segmentation Engage with customers to evaluate and recommend optimization strategies for technical architecture dev ops performance and solution design specific to Data Cloud and Marketing Cloud Demonstrated ability to analyse design and optimize business processes focusing on data integration architecture Essential Skills and experience More than 3 years of overall experience in marketing automation and 1-2 years experience with SFMC Email Studio Journey Builder Interaction Studio Einstein Automation studio etc Excellent business acumen and communication skills Strong focus on customer centricity and customer experience Desirable Skills and experience Experience with marketing campaign design and implementation and or with brand teams executing promotions or campaigns Experience with technologies and processes for content management systems digital asset management software web content management Experience with technologies and processes for mobile and social media technologies solutions and strategies Experience with marketing customer data models WHY JOIN US We re a network of ambitious self-starters who contribute to something far bigger We enable AstraZeneca to perform at its peak by delivering primmest-in-class technology and data solutions We re not afraid to take ownership and run with it Empowered with unrivalled freedom Put simply it s because we make a significant impact Everything we do matters SO WHAT S NEXT Are you already envisioning yourself joining our team Good because we d love to hear from you Click the link to apply and we ll be in touch as soon as we can WHERE CAN I FIND OUT MORE Our Social Media Follow AstraZeneca on LinkedIn https www linkedin com company 1603 We are an equal opportunity employer and value diversity at our company We do not discriminate on the basis of race religion color national origin sex gender gender expression sexual orientation age marital status veteran status or disability status