Digital Marketing Specialist Experience Minimum 2 years Location Kottayam Kerala Employment Type Full time About Us Datameris is a forward-thinking organization committed to leveraging modern digital marketing strategies to drive measurable business growth We are looking for a skilled Digital Marketing Specialist with hands-on experience in SEO Google Ads and Meta Ads to join our team and strengthen our digital marketing efforts Role Objectives Develop and implement effective digital marketing strategies aligned with organizational goals Conduct market and competitor research to identify opportunities for growth Create launch and optimize marketing campaigns across multiple digital channels Analyze campaign performance using analytics tools and provide data-driven recommendations Communicate campaign progress and KPIs clearly with the internal team and clients Key ResponsibilitiesSEO Content Optimization Perform keyword research and optimize website content to increase organic visibility Conduct technical SEO audits to improve site health speed and usability Analyze competition and industry trends to craft effective SEO strategies Google Ads Management Plan execute and optimize Google Ads campaigns focused on traffic conversions and revenue Manage bidding strategies ad creatives keywords and audience targeting for higher ROI Prepare detailed performance reports with actionable insights Meta Ads Facebook Instagram Management Develop effective paid campaigns on Meta platforms to achieve business objectives Create engaging creatives and persuasive ad copy to maximize conversions Monitor analyze and refine campaigns based on KPIs Campaign Performance Analytics Track core metrics such as CTR conversion rate CPL and ROAS Use tools like GA4 Search Console and Meta Business Suite to derive insights Test new strategies audiences and creatives to consistently improve results Industry Trends Innovation Stay updated on the latest digital marketing trends tools and platform updates Recommend innovative ideas and strategies to improve overall marketing performance Required Skills Qualifications Minimum 2 years of hands-on experience in SEO Google Ads and Meta Ads Strong working knowledge of tools such as Google Analytics SEMrush Ahrefs Google Tag Manager GA4 and Meta Ads Manager Excellent understanding of audience targeting campaign optimization and conversion funnels Strong analytical skills with the ability to convert data into actionable insights Excellent communication and presentation abilities Certifications in Google Ads Meta Ads or related domains are an added advantage What We Offer Competitive salary A collaborative and innovative work environment Opportunities to work on advanced tools platforms and marketing strategies Professional growth and performance-based learning opportunities Important Note Datameris will be relocating from Kottayam to Kochi in the coming months The selected candidate should be flexible and willing to relocate once operations shift Job Type Full-time Pay 20 000 00 - 30 000 00 per month Work Location In person

📌 Digital Marketing Specialist (Kottayam)
🏢 datameris
📍 Kottayam