At MYOP Make Your Own Perfume we re redefining the fragrance experience with India s first perfume bar over 50 stores nationwide and a growing international presence Our retail spaces aren t just points of sale they re immersive brand experiences We re looking for a Retail Marketing Manager to lead strategies and activations that make our stores unmissable our customers engaged and our brand unforgettable What You ll Do Develop and execute retail-focused marketing strategies to drive footfall conversions and customer retention across MYOP stores Plan and oversee store launch campaigns seasonal promotions and mall collaborations Work closely with mall marketing teams to create joint promotional opportunities Coordinate BTL activations sampling drives and in-store events Lead visual merchandising plans in alignment with brand guidelines Partner with the influencer marketing team for on-ground collaborations Track ROI for all retail marketing initiatives and optimise for performance Requirements What We re Looking For 5-6 years of experience in retail marketing or experiential marketing lifestyle luxury FMCG or fashion preferred Robust understanding of in-store activations mall partnerships and BTL strategies Proven ability to manage multi-location campaigns and work cross-functionally Excellent vendor negotiation budgeting and project management skills Creative mindset with a results-driven approach Benefits PF ESI Health Insurance

📌 Retail Marketing Manager (Kerala)
🏢 Make Your Own Perfume (MYOP
📍 Kerala