CancerMitr is India s first phygital physical digital integrative cancer care ecosystem bridging discovery to recovery We combine advanced oncology functional medicine and patient-centric technology to empower individuals with holistic evidence-based and affordable care Our mission is to make cancer care empathetic personalized and accessible for every patient and family Marketing Freelance - JD Strategy Foundation Role Overview We are looking for a results-driven Marketing Freelancer to support execution of marketing initiatives across digital channels This role is ideal for a self-managed skilled who can independently execute campaigns optimize performance and deliver measurable outcomes within defined timelines If you are hands-on data-oriented and comfortable working with fast-growing health-tech brands this role is for you Key Responsibilities Campaign Execution Performance Marketing Execute digital marketing campaigns across Google Meta and other relevant platforms Optimize campaigns for lead generation conversions CAC and ROI Support landing pages funnels and user journeys for performance improvement Content Brand SupportExecute brand-aligned communication across ads landing pages and campaigns Coordinate with designers copywriters or internal teams for creative execution Ensure consistency in tone messaging and positioning Analytics Optimization Track and analyze campaign performance metrics CTR CPL conversions ROI Share regular performance reports and actionable insights Continuously test iterate and optimize campaigns Collaboration Execution Support Work closely with internal stakeholders marketing product leadership Support short-term marketing initiatives launches and experiments Execute tasks independently with minimal supervision Required Skills Strong hands-on experience in digital and performance marketing Working knowledge of Google Ads Meta Ads and basic SEO Ability to execute campaigns end-to-end not just plan them Data-driven mindset with comfort in analyzing performance metrics Strong communication time management and ownership mindset Good to Have Plus Points Experience with healthcare health-tech or wellness brands Exposure to CRM tools lead funnels or marketing automation Understanding of patient journeys and trust-led marketing Experience working with startups or fast-paced teams Qualifications Bachelor s degree in Marketing Business Communications or a related field Compensation Project-based or monthly retainer Compensation will be aligned with experience scope and deliverables Interested candidates can send their CVs with a cover mail at 3-6 years of experience in marketing growth or performance roles Experience managing campaigns teams or agencies is preferred Job Type Full-time Work Location In person