Ecommerce Web Developer (Shopify) Location

Vashi, Navi Mumbai (Work From Office) – Monday To Friday Experience

2-4 Years CTC

Up to 4 Lacs About the Role

We are looking for a Shopify-focused Ecommerce Web Developer to manage, optimize, and enhance our D2C website experience. The ideal candidate should have hands-on experience managing ecommerce websites and a strong understanding of how website performance impacts customer acquisition, conversion, retention, and overall revenue growth.

This role is ideal for someone who combines technical expertise with a commercial mindset and understands the nuances of managing a premium personal care brand online. Key Responsibilities

Shopify Website Management

Manage and maintain the Shopify storefront

Implement recent pages, features, and functionality

Troubleshoot website issues and ensure site stability

Manage theme customizations and app integrations

Conversion Rate Optimization (CRO)

Identify conversion bottlenecks and optimization opportunities

Improve product pages, collection pages, and checkout flows

Build and optimize landing pages for paid marketing campaigns

Conduct A/B tests and analyze performance

Website Performance & User Experience

Optimize website speed and Core Web Vitals

Improve mobile-first user experience

Ensure seamless navigation and customer journeys

Implement UI/UX best practices to improve engagement and conversions

Analytics & Tracking

Manage GA4 implementation and reporting

Configure and maintain Meta Pixel, Google Ads tracking, and Conversion APIs

Monitor ecommerce performance metrics and customer behavior

Create dashboards and reports for key website KPIs

SEO & Website Visibility

Implement technical SEO best practices

Manage site architecture, redirects, schema,



and indexing

Collaborate with content teams on SEO improvements

Understanding of GEO (Generative Engine Optimization) will be an added advantage

Ecommerce Operations

Manage product listings and merchandising

Coordinate with marketplace, creative, and marketing teams

Support product launches and promotional campaigns

Ensure smooth integration with payment gateways, CRM, and logistics partners Required Skills

Technical Skills

Strong expertise in Shopify

HTML, CSS, JavaScript

Shopify Liquid

Theme customization and development

Shopify Apps and Integrations

GA4

Google Tag Manager

Meta Pixel & Conversion API

Ecommerce Skills

Conversion Rate Optimization (CRO)

Landing Page Optimization

Site Speed Optimization

Mobile Commerce Best Practices

Ecommerce Analytics

Product Merchandising

Design & UX

Strong understanding of UI/UX principles

Ability to work closely with designers and marketers

Understanding of customer journey optimization

Preferred Experience

Experience managing D2C or Ecommerce brands

Experience in Personal Care, Beauty, Wellness, Skincare, Haircare, or FMCG brands preferred

Experience working with Shopify Plus will be an added advantage

Familiarity with CRM tools such as Klaviyo, Mailchimp, WebEngage, MoEngage, or similar platforms

Key Performance Indicators (KPIs)

Website Conversion Rate

Website Revenue Growth

Site Speed / Core Web Vitals

Landing Page Conversion Rate

Checkout Conversion Rate

Bounce Rate

Mobile Conversion Rate

Website Uptime

SEO Traffic Growth

What We're Looking For

Strong ownership mindset

Data-driven decision-making

Attention to detail

Problem-solving attitude

Ability to work in a fast-paced D2C environment

Passion for creating exceptional customer experiences

📌 Shopify Developer (Navi Mumbai)
🏢 PlugNPlay Biosciences
📍 Navi Mumbai