04 Aug
|
Syrup Technologies
|
New Delhi
04 Aug
Syrup Technologies
New Delhi
Job Title: Senior Social Media Executive Department: Social Media
Reports To: Social Media Head
Senior Social Media Executive
As a Senior Social Media Executive, you will manage multiple client accounts, drive strategic digital campaigns, and act as a key liaison between clients and internal teams. This role requires a strong balance of strategy, execution, and client communication to enhance brand visibility, optimise performance, and build long-term client relationships. Key Responsibilities:
- Brand Strategy: Develop a deep understanding of client brands, market positioning, target audiences, and campaign objectives.
- Campaign Management: Manage assigned accounts and collaborate with teams to plan and execute integrated digital marketing campaigns.
- Internal Coordination: Work with Creative, Design, and Tech teams to ensure timely delivery of high-quality social media assets.
- Quality Control: Monitor brand pages to ensure strict adherence to content calendars, quality standards, and client guidelines.
- Client Liaison: Serve as the primary point of contact for clients, ensuring transparent communication and proactive issue resolution.
- Reporting & Analysis: Create media plans, track budgets, and prepare insightful monthly performance reports and quarterly competitive analyses.
- Tool Management: Use tools (e.g., Hootsuite, Buffer, social listening platforms)
to optimize performance and manage Online Reputation Management (ORM).
- Paid Social: Execute paid promotions and click-based ads to maximize reach, engagement, and ROI.
- Trend Monitoring: Stay updated with emerging digital trends and best practices to improve campaign effectiveness
Required Skill Set
▪ Candidates should possess relevant experience in social media management, digital marketing, or content writing within an agency environment.
▪ You must have persuasive written and verbal communication skills with a client-centric mindset and the ability to multitask effectively in a fast-paced, deadline-driven environment with minimal supervision.
▪ Proven experience collaborating with cross-functional teams and managing client expectations is essential.
▪ High attention to detail and strong organizational and skills
▪ Task Management: Proficiency in tools like Trello, Asana to keep track of daily "To-Do" lists.
Preferred Skills & Qualifications:
▪ Bachelor’s degree in Communications, Digital Marketing, Mass communication or a related field.
▪ Proficiency in digital tools such as Google Analytics, Adobe Creative Suite, and social media management platforms (Hootsuite, Buffer).
▪ Working knowledge of SEO, SEM, paid social advertising, and digital campaign analytics.
▪ Proficiency in Microsoft Office Suite (Word, Excel, PowerPoint)
📌 Senior Social Media Executive (New Delhi)
🏢 Syrup Technologies
📍 New Delhi