Company Description Me N Moms Pvt. Ltd., founded in 1994, is a leading Indian baby care and parenting brand dedicated to making early parenting a joyful and convenient experience. Growing from a single store to a ₹200 crore brand with over 100 stores nationwide, the company focuses on high-quality, innovative, and affordable products for children aged 0–2 years and expectant and new parents.

Its flagship brand Mee Mee offers a comprehensive range of baby and maternity products, all rigorously tested and certified to global safety standards such as ASTM, EN, and BIS. Supported by a strong distribution network of over 300 distributors and 40,000 retail points, Me N Moms maintains close customer connections through regional offices across India. The company is committed to setting new benchmarks in baby care in India by 2030, making it a dynamic environment for professionals who want to contribute to meaningful, family-focused brands.

Role Description The Social Media Marketing Manager is a full-time, on-site role based in Mumbai. This role is responsible for planning, creating, and managing social media campaigns across platforms to strengthen brand awareness for Me N Moms and Mee Mee, drive engagement, and support customer acquisition. Day-to-day tasks include developing platform-specific content calendars, coordinating with design and content teams, publishing posts, monitoring performance metrics, and optimizing campaigns through Social Media Optimization (SMO) techniques.

The manager will respond to community interactions and queries, maintain brand voice, and collaborate with marketing,



product, and retail teams to align social media initiatives with broader digital marketing and promotional strategies. The role also involves staying current with social media trends, competitor activity, and analytics to recommend new ideas and report regularly on campaign performance.

Qualifications

Should have a minum of 9 Years of experience

Location - Khar Road Mumbai

Alternate Saturday working

Candidates should possess strong Social Media Marketing and Social Media Optimization (SMO) skills, including experience managing brand channels across major platforms.

Candidates should possess Digital Marketing skills, with an understanding of paid campaigns, audience targeting, analytics, and performance optimization.

Candidates should possess Content Strategy skills, including the ability to plan campaigns, create content calendars, and tailor messaging to diverse audiences.

Candidates should possess excellent Communication skills, including explicit written and verbal communication and the ability to collaborate across teams.

Relevant experience in consumer brands, retail, or baby care/FMCG marketing is beneficial.

A bachelor’s degree in Marketing, Communications, Digital Media, or a related field is preferred.

Proficiency with social media management tools, basic design or creative briefing capabilities, and familiarity with analytics platforms (e.g., Meta, Google Analytics) is advantageous.

Ability to work on-site in Mumbai, manage multiple campaigns simultaneously, and use data to guide decision

📌 Senior Manager - Social Media Marketing (Mumbai)
🏢 Me N Moms
📍 Mumbai