The SEO Executive is responsible for improving website visibility, increasing organic traffic, and boosting search engine rankings. This role involves keyword research, on-page and off-page optimization, technical SEO, and performance analysis to support overall digital marketing goals.
Key Responsibilities:
- Conduct keyword research and develop SEO strategies
- Optimize website content, metadata, and internal linking
- Perform technical SEO audits and fix site issues
- Build and manage high-quality backlinks
- Monitor SEO performance using analytics tools
- Collaborate with content and marketing teams
- Improve page experience (UX/UI) to match search intent.
- Develop and optimize landing pages, blog posts, and product pages.
- Improve page speed, Core Web Vitals, and mobile responsiveness.
- Conduct outreach for link-building and partnerships.
Qualifications:
- Bachelor’s degree in computer science or relevant field
- Experience with SEO tools (Google Analytics, Search Console, Ahrefs, SEMrush)
- Solid understanding of SEO best practices