Sales Executive – Franchise Sales

Department: Sales & Business Development

Employment Type: Full-Time

Experience: 3–4 Years

Location: Gurugram

Industry: Retail / Fashion / F&B; / Lifestyle / D2C

About the Role

We are looking for a agile and target-oriented Sales Executive – Franchise Sales to drive franchise acquisition and business expansion. The candidate will be responsible for identifying potential franchise partners, generating and converting franchise leads, conducting business presentations, and managing the franchise onboarding process.

The ideal candidate should have strong B2B sales and business development experience, preferably with exposure to franchise sales, retail, fashion, F&B;, lifestyle, or D2C brands.

Key Responsibilities

- Generate and qualify franchise leads through online and offline channels.
- Identify and approach potential franchise investors, retailers, dealers, and business partners.
- Conduct discovery calls, meetings, and franchise presentations.
- Explain franchise models, investment requirements, revenue potential, ROI, and business opportunities.
- Convert qualified prospects into franchise partners and achieve monthly/quarterly sales targets.
- Manage the complete franchise sales cycle from lead generation to closure and onboarding.
- Coordinate with internal teams for franchise documentation, agreements, and onboarding.
- Build and maintain strong relationships with franchise partners, brokers, and franchise consultants.
- Participate in franchise expos, exhibitions, networking events, and business meets.
- Maintain an updated sales pipeline and ensure timely follow-ups through CRM.
- Prepare regular sales reports, pipeline reports, and performance updates.
- Conduct market research to identify new franchise opportunities and expansion markets.




- Coordinate with the Marketing team to improve franchise lead generation and enquiry conversion.
- Travel for franchise meetings, partner discussions, exhibitions, and site visits as required.

Required Skills

- Franchise Sales
- B2B Sales
- Business Development
- Lead Generation & Conversion
- Negotiation & Closing
- Franchise Expansion
- Relationship Management
- Market Research
- Presentation & Communication
- CRM Management
- Sales Pipeline Management

Qualifications

- Bachelor's degree in Business Administration, Marketing, Commerce, or a related field.
- MBA in Marketing/Sales is an added advantage but not mandatory.

Experience

- 3–4 years of experience in franchise sales, business development, channel sales, or channel partner acquisition.
- Proven experience in onboarding franchise partners, dealers, or business partners.
- Experience in retail, fashion, F&B;, lifestyle, D2C, or similar consumer-facing businesses is preferred.
- Existing network of investors, retailers, franchise consultants, or brokers will be a strong advantage.

Candidate Profile The ideal candidate should be:

- Target-driven and commercially oriented.
- Strong in communication, negotiation, and relationship building.
- Confident in presenting business opportunities to prospective investors.
- Comfortable handling B2B sales and high-value business discussions.
- Proficient in CRM tools such as Zoho, HubSpot, Salesforce, or similar platforms.
- Willing to travel for meetings, exhibitions, and site visits.
- Capable of independently managing a sales pipeline from lead generation to closure.

Key Performance Indicators

- Number of qualified franchise leads generated.
- Franchise conversion and closure rate.
- Number of franchise partners successfully onboarded.
- Monthly and quarterly revenue achievement.
- Sales pipeline value.
- Lead-to-conversion ratio.
- Partner acquisition and retention.

📌 Sales Executive (Gurugram)
🏢 AVPL INTERNATIONAL
📍 Gurugram