Role Description Job Title Personal Banker Business Unit Retail Branch Banking Reporting To Branch Head Job Function and Role Type Sales – Retail Banking Version No Job Purpose Manage Classic portfolio by acquiring recent customers, deepening relationships through cross-selling, and retaining customers by delivering exceptional service. Aim to become the primary banker for Classic relationships and maximize wallet share.
Key Responsibilities Sales Ensure Sales responsibilities are completed.
Managing Classic Portfolio
Manage benchmark customer numbers in the portfolio. Group customers with family members for enhanced relationships. Achieve income-generating product benchmarks. Enhance customer group profitability and wallet size. Update CRM with detailed customer interactions.
Customer Services
Deliver quality customer service and resolve complaints within TAT. Promote direct banking channels and assist customers. Ensure timely account opening and customer communication.
Operations
Maintain daily sales reports.
Ensure quality acquisition of savings and current accounts. Cross-sell products like Demat, Bill Pay, and Advisory. Monitor large account movements and prevent attrition. Promote third-party products like MF, Insurance, and Bonds. Ensure error-free documentation for account opening and instructions. Adhere to KYC norms and maintain 5-S standards. Manage locker operations and standing instructions. Update CRM for asset leads and weed-out database.