Designation: Account Director - Public Relations Location: Bangalore Office Lead and scale the Lifestyle, F&B;, and Fashion vertical, driving brand visibility, cultural relevance, and business impact through integrated communications. Own both client growth and new business development.

Key Responsibilities Client Leadership & Strategy

Act as the custodian of marquee Lifestyle/F&B;/Fashion/Hospitality clients

Build and deepen founder/CXO-level relationships

Develop high-impact PR strategies aligned to brand positioning, launches, and revenue goals

Lead crisis communication and reputation management Media & Influencer Ecosystem

Own relationships with top-tier editors, tastemakers, and culture-led platforms

Drive high-value coverage, features, and brand narratives (not just placements)

Build and scale a premium influencer network across food, fashion, and lifestyle

Identify culture moments, collaborations, and partnerships that create buzz Content & Brand Narrative Oversee creation of sharp, culturally relevant content – press materials, founder POVs, opinion pieces

Craft spokesperson narratives, Q&As;, and speeches

Ensure all communication builds a distinct, premium brand voice Team Leadership

Lead,



mentor, and scale a high-performance PR team

Drive clarity in roles, accountability, and output quality

Set benchmarks for media outcomes, creativity, and client servicing Planning & Reviews Own quarterly and annual PR roadmaps

Deliver measurable outcomes tied to visibility, brand recall, and business impact

Present sharp reviews and forward-looking strategies to clients New Business Development

Drive pipeline creation across lifestyle, F&B;, and fashion brands

Lead pitches, strategy decks, and conversion conversations

Identify emerging brands, D2C disruptors, and hospitality concepts early

Build founder/investor relationships to unlock current mandates

Collaborate internally to create compelling, insight-led pitch narratives Case Studies & Awards

Develop strong case studies that showcase business impact

Lead award strategy and submissions for key clients What success Looks Like for this role

Strong client retention + upsell growth

Consistent high-quality media impact

New business wins in Lifestyle/F&B;/Fashion/Hospitality clients

📌 Public Relations Account Director (Bengaluru)
🏢 Bold & Beyond
📍 Bengaluru