About Opptra

Opptra unlocks Asian expansion for consumer brands through ecommerce and digital capabilities. We build category-aligned franchising businesses powered by a shared global supply chain and centrally developed technology, balancing online and offline channels across India, GCC, and Southeast Asia.

The Role

Own profitable online growth for Opptra's portfolio — Home, Kitchen, Furniture, Electronics, PCA, Packed Foods, Sports, Baby, Toys, Pets, and Beauty — by planning, executing, and scaling marketplace demand engines across India, GCC, and SEA.

What You'll Do

Marketplace Execution

- Take full ownership of paid campaigns on Amazon India and Flipkart — from campaign structure and bid logic to placement strategy and spend pacing
- Make real spending decisions; this is a hands-on role with significant monthly ad spend under your direct control
- Be accountable for topline growth on a large, multi-category marketplace portfolio
- Work closely with Catalog and Category to ensure listing quality — content, ratings, pricing, and promotions — is pulling its weight in campaign performance
- Get ahead of major sale events by locking in stock availability, content sign-offs, and launch timelines well before go-live

Growth & Optimisation
- Hit the ground running with a clear plan — defined priorities, measurable targets, and an honest view of what needs fixing first
- Treat every campaign as a learning opportunity — design structured experiments, read the results properly, and build on what works
- Get more out of the tools and agencies you work with than most people do — use automation and external partners to punch above your headcount

Reporting & Stakeholder Management
- Keep leadership genuinely informed — not just with data, but with a transparent read on what's working, what isn't, and what you're doing about it




- Be the connective tissue between marketing and the rest of the business — Category, Supply Chain, Finance — so nothing falls through the cracks
- Run structured weekly and monthly reviews that drive decisions, not just discussion

What We're Looking For

Must Have

- Directly managed performance marketing at meaningful scale on Indian marketplaces — this is not a first rodeo
- Hands-on ownership of substantial monthly ad spend on Amazon India and Flipkart — not delegated to an agency
- Deep expertise in Sponsored Products, Sponsored Brands, DSP, and Flipkart Ads — not just familiarity
- Proficiency with ad management tools — Adbrew, Pacvue, Hector/Sku, or equivalent
- Strong command of TACoS, ROAS, ACoS, unit economics, and P&L; linkage
- Structured thinker — solves for ACoS spikes, content gaps, and inventory issues in systems, not reactions
- Demonstrated use of AI tools (ChatGPT, Claude, Perplexity, or ad-tech tools) in daily workflow, with measurable impact
- Experience managing external agencies and holding them accountable to output KPIs

Good to Have

- Hands-on experience with Quick Commerce — Blinkit, Zepto, or Swiggy Instamart shelf and boost mechanics
- Has operated at high GMV scale and allocated capital across a multi-brand, multi-SKU portfolio
- Exposure to GCC marketplace channels (noon, Amazon.ae) or SEA platforms (Lazada, Shopee)
- Experience building attribution or performance dashboards — not just consuming them
- A point of view on how AI will reshape marketplace advertising in the next 2–3 years

Why Opptra You'll own real revenue — not a slice of a campaign managed by committee. Opptra's model gives you category-level accountability across a growing multi-brand portfolio, with the tooling, data, and cross-functional support to back it up. If you're a marketplace operator who thinks in systems and wants to help build Asia's most ambitious brand distribution engine — this is the seat.

📌 Performance Marketing Manager (Bengaluru)
🏢 Opptra
📍 Bengaluru