04 Aug
|
Foximize Technologies
|
Kochi
04 Aug
Foximize Technologies
Kochi
We are seeking a data-driven Performance Marketer to plan, execute, optimize, and scale paid digital marketing campaigns across multiple platforms. The ideal candidate should have hands-on experience in paid advertising, conversion optimization, analytics, and campaign performance management.
Key Responsibilities
- Plan, execute, and optimize paid campaigns on Google Ads, Meta Ads, LinkedIn Ads, and other advertising platforms.
- Manage campaign budgets to maximize ROI and ROAS.
- Conduct keyword research, audience targeting, and competitor analysis.
- Monitor campaign performance using Google Analytics 4, Google Tag Manager, and reporting dashboards.
- Perform A/B testing on ads, landing pages, and creatives.
- Optimize conversion funnels and improve lead quality.
- Track KPIs including CPC, CPA, CTR, ROAS, CAC, and conversion rate.
- Collaborate with content, design, and sales teams to improve campaign effectiveness.
- Prepare weekly and monthly performance reports with actionable insights.
- Stay updated on platform changes and emerging advertising trends.
Required Skills
- Expertise in Google Ads, Meta Ads Manager, LinkedIn Ads, and remarketing.
- Solid knowledge of Google Analytics 4, Google Tag Manager, and Looker Studio.
- Experience with conversion tracking, pixel implementation, and attribution models.
- Strong analytical skills with the ability to interpret data and optimize campaigns.
- Understanding of landing page optimization and conversion rate optimization (CRO).
- Proficiency in Microsoft Excel or Google Sheets for data analysis.
Qualifications
- Bachelor's degree in any field
- 1-3 years of experience in performance marketing.
- Google Ads and Meta certifications are preferred.
- Experience managing campaigns with measurable lead generation or e-commerce results.
Pay: Up to ₹20,000.00 per month
Work Location: In person
📌 Performance Marketer (Kochi)
🏢 Foximize Technologies
📍 Kochi