Own end-to-end affiliate channel: onboarding, activation, and scaling of partnersDrive high-quality acquisition (IR FT), not just volumeBuild and manage partnerships with top affiliate networks, fin-influencers, and performance partnersOptimize payouts, funnels, and landing journeys to improve ROI and conversionSet up solid tracking, attribution, and fraud checks across partnersWork closely with product/growth teams to improve affiliate-led onboarding journeysExperiment with new models (content affiliates, deal platforms, broker comparisons, etc.)Build and scale DRA-led acquisition channel (onboarding, compliance, performance tracking)