Are you passionate about scaling D2C & eCommerce brands through high-performing Meta (Facebook & Instagram) Ads? We're looking for a data-driven Media Buyer who can drive customer acquisition, maximize ROAS, and scale profitable campaigns.
Key Responsibilities
? Plan, execute, and optimize Meta Ads campaigns for D2C & eCommerce brands.
? Scale campaigns while maintaining target ROAS, CAC, CPA, and profitability.
? Manage high-budget advertising campaigns with a performance-first mindset.
? Conduct audience research, creative testing, and campaign optimization.
? Implement and manage Meta Pixel, Conversion API (CAPI), and Events Manager.
? Analyze campaign performance using GA4, Looker Studio, and Meta Ads Manager.
? Collaborate with creative, design, and product teams to improve campaign performance.
? Stay updated with the latest Meta advertising trends and platform updates.
Requirements
✔️ 5 years of hands-on experience managing Meta Ads.
✔️ Strong experience with D2C/eCommerce brands.
✔️ Proven success in improving ROAS and scaling profitable campaigns.
✔️ Hands-on experience with Meta Ads Manager, Pixel, Conversion API (CAPI), and Events Manager.
✔️ Experience with Shopify/WooCommerce is preferred.
✔️ Solid analytical skills with expertise in GA4, Looker Studio, and performance metrics.
📌 Media Buyer-C / Ecommerce (Gurugram)
🏢 Aptita
📍 Gurugram
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