04 Aug
|
Cyboard School
|
Gurugram
04 Aug
Cyboard School
Gurugram
– Marketing Team Lead
Position: Marketing Team Lead
Company: Cyboard School
Location: Office No. 201, 2nd Floor, Vipul Agora Mall, Sector 28, Gurugram, Haryana
Experience: Minimum 2+ Years (Team Handling Experience Mandatory)
Salary: Up to ₹5.5 LPA
Employment Type: Full-Time (Work from Office)
About Cyboard School
Cyboard School is a leading online school committed to delivering high-quality, technology-enabled education to students across India and globally. We combine cutting-edge teaching methods, personalized learning, and interactive virtual classrooms to create an exceptional learning experience. Our mission is to make quality education accessible, flexible, and future-ready for every learner.
Job Summary
We are looking for an experienced Marketing Team Lead who can lead and manage a high-performing marketing team while driving lead generation, brand growth, and digital marketing initiatives. The ideal candidate should have hands-on experience in marketing strategy, campaign execution, performance marketing, SEO, and team management. The candidate must have successfully managed cross-functional marketing teams and consistently delivered quality leads.
Key Responsibilities
- Lead, mentor, and manage the complete marketing team to achieve business goals.
- Develop and execute monthly, quarterly, and annual marketing strategies.
- Plan and manage lead generation campaigns focused on quality lead acquisition.
- Work closely with the sales team to improve lead quality and conversion rates.
- Monitor campaign performance and optimize ROI across all marketing channels.
- Handle and guide cross-functional teams including:
- SEO
- Performance Marketing
- Digital Marketing
- Graphic Design
- Content Writing
- Video Editing
- Coordinate with designers and content creators for campaign execution.
- Oversee website traffic growth, SEO performance, and organic visibility.
- Manage paid campaigns on Google Ads, Meta Ads, and other digital platforms.
- Analyze campaign data using tools such as Google Analytics, Search Console, Meta Business Suite, etc.
- Create marketing calendars, promotional campaigns, and branding initiatives.
- Ensure timely execution of all marketing projects and campaigns.
- Track KPIs, prepare reports, and present performance insights to management.
- Stay updated with industry trends, competitor activities, and emerging digital marketing practices.
Required Skills
- Strong knowledge of Digital Marketing & Performance Marketing.
- Hands-on understanding of SEO and organic growth strategies.
- Experience managing Graphic Designers, Content Writers, Video Editors, and Digital Marketing Executives.
- Expertise in lead generation and lead quality optimization.
- Knowledge of Google Ads, Meta Ads, Google Analytics, and Search Console.
- Strong analytical, planning, and decision-making skills.
- Excellent leadership, communication, and team management abilities.
Eligibility
- Minimum 2+ years of experience as a Marketing Team Lead or similar role.
- Proven experience in managing marketing teams.
- Strong track record of generating quality leads through digital marketing campaigns.
- Experience in the EdTech or Education industry will be preferred.
- Ability to work in a fast-paced, target-driven environment.
📌 Marketing Team Leader(2 YOE) (Gurugram)
🏢 Cyboard School
📍 Gurugram