About The Organization

Leezu’s is India’s fastest growing sexual wellness brand founded by one of the world’s most followed sexuality educators, Leeza Mangaldas. We create playful, high quality products designed to deliver an unforgettable pleasure experience to our customers.

About The Role

We are building our performance and growth marketing function and need one sharp, data-obsessed operator to own the complete revenue funnel — from paid acquisition through website conversion to customer retention. High ownership. Direct access to leadership. Built-from-scratch opportunity.

What You Will Do

- Plan, launch, and optimise paid campaigns across Meta Ads (Facebook/Instagram) and Google Ads (Search, Display, Shopping, YouTube)
- Own and drive key performance metrics including revenue, ROAS, CAC, CPA, CTR, and conversion rate
- Lead Conversion Rate Optimisation (CRO) initiatives across landing pages, product pages, and checkout flows
- Run A/B tests on creatives, copy, targeting, and funnels to improve campaign performance
- Collaborate closely with creative, content, and product teams to develop high-performing ad creatives
- Manage and scale D2C campaigns via Shopify-integrated channels
- Set up and monitor tracking via GA4, Google Tag Manager, and server-side tracking
- Execute retargeting and lifecycle campaigns to reduce drop-offs and improve repeat purchases




- Able to navigate challenges with running campaigns for sexual wellness brands
- Explore and test new acquisition channels and formats for growth
- Analyse performance data and share insights and actionable reports
- Track competitor strategies and stay updated on trends in the beauty, personal care, and wellness space
- Build and manage email and WhatsApp flows for retention marketing
- Segment customers and develop personalised journeys using CRM/CDP tools
- Own repeat purchase rate, LTV, and churn as core business metrics

Who You Are

- 3–5 years of hands-on experience in performance marketing (D2C/e-commerce preferred)
- Strong expertise in Meta Ads Manager and Google Ads (mandatory)
- Solid understanding of performance metrics, funnels, and CRO principles
- Experience with GA4, Google Tag Manager, Meta Pixel, and tracking setups
- Familiarity with Shopify and D2C growth strategies
- Experience with Amazon/Flipkart ads is a plus
- Experience with email, SMS, and WhatsApp marketing

Why Join Us

- Work directly with our founder Leeza Mangaldas and the leadership team shaping India’s industry-defining sexual wellness brand
- Opportunity to build and scale growth & revenue org from the ground up
- Join a young, high-energy, purpose-driven brand redefining pleasure for Indian consumers

If you believe excellent marketing builds great brands — we’d love to hear from you!

📌 Growth Marketing - Leezu’s (Mumbai)
🏢 Leezu's
📍 Mumbai