Growth Manager, D2C Company: Promom Baby Products Pvt. Ltd.

Location: Noida

Experience: 4 to 7 years CTC: 15 to 20 LPA About Promom Promom is a venture-backed maternal and baby care brand backed by Fireside Ventures. We design and sell wearable breast pumps, sterilizers, bottle warmers and nursery products trusted by lakhs of moms across India, available on promom.in and on leading marketplaces.

About the role We are looking for a Growth Manager to own and scale our direct-to-consumer business on promom.in. This is an end-to-end ownership role covering acquisition, conversion and retention, working closely with the founding team. Key responsibilities

Own the performance of promom.in across traffic, conversion rate, average order value and repeat purchase

Plan and manage paid acquisition across Meta and Google to drive efficient, profitable growth

Lead creative strategy and testing for performance campaigns

Drive conversion rate optimisation across landing pages, product pages, cart and checkout

Build and manage retention programmes across email, WhatsApp and lifecycle marketing

Plan and execute promotions, offers and launch campaigns for recent products

Manage creator and brand collaborations that support acquisition

Track and report on key growth metrics,



including customer acquisition cost, contribution margin and lifetime value What we are looking for

4 to 7 years of experience in growth or performance marketing, preferably at a D2C brand

Hands-on experience owning and managing a monthly paid media budget across Meta and Google

Strong analytical ability, with comfort working across ad platforms, Shopify and analytics tools

Understanding of unit economics, customer acquisition cost and contribution margin

Experience running conversion rate optimisation and A/B testing programmes

Ability to write clear creative briefs and work closely with design and content teams

Self-starter comfortable working in a rapid-paced, early-stage environment Good to have

Experience in baby care, personal care, wellness or a similar considered-purchase category

Familiarity with retention tools and lifecycle marketing platforms

Exposure to marketplace channels alongside D2C Why join us

Promom is at an inflection point, scaling quickly in a category where quality and trust matter deeply to our customers. You will work directly with the founding team, own a meaningful part of the business, and see the impact of your work quickly.

📌 Growth Manager,C (Noida)
🏢 promom.in
📍 Noida