Overview of job Wavemaker is an agency of GroupM the world s largest media investment company and are a part of PP In fact we are responsible for one in every three ads you see globally We are currently looking for a GROUP HEAD E-COMMERCE to join us In this role you will be responsible to manage the e-commerce media strategy planning execution for one of the largest CPG clients in India managing e-commerce efforts across leading marketplaces You will work as part of an integrated offline digital team that manages the entire media strategy planning deployment mandate You will lead a team of e-commerce platform specialists Reporting of the role This role reports to the Business Head of E-Commerce 3 best things about the job 1 A fun environment that combines the best of being entrepreneurial and being part of an award-winning young global media agency network - the largest marketing services group in the world 2 Working on a fast-growing industry first E-commerce practice with access to multiple strategic partnerships proprietary industry first tools and chance to grow in the e-commerce ecosystem 3 A P L management role where you will constantly be inspired challenged and learn something current every day In this role your goals will be In 3 months Get an understanding of the client s e-commerce business understand stakeholder engagement Started to build relationships with the key decision makers and strategic partners Take a handover on complete client business - internalize brand playbooks past e-commerce campaigns efforts any client specific framework trainings Support in development of category brand specific Playbooks SOPS Calendars for the client on media commerce plans opportunities at a platform level Develop a framework to track and share category insights learnings basis past current e-commerce activations and campaigns - also track competition activity cascade to relevant stakeholders Have a broad POV on e-commerce business in India across various business models understanding value of media as a lever to drive incremental growth for the client on e-commerce Develop share reporting formats and SLAs - streamline data requirements internal external Identify all relevant internal support teams and drive effective engagement In six months you would have Work with e-commerce platform partners on campaign planning deployment track deliverables Work with the e-commerce team lead on all media commerce strategy planning discussions Manage active communication support on all client related e-commerce needs with central trading e-commerce team Support on e-commerce focused workshops trainings as required for internal client teams 100 certification on all e-commerce related platform trainings certifications for self team E g AMS Amazon Google FB etc In 12 months you would have Work with E-commerce Team Lead to ensure 100 achievement of targets delivered to client Manage a daily weekly monthly tracking dashboard to track category sub-category brand level Metrics Support in development of e-commerce media AOPs in collaboration with mainline digital teams Responsibilities of the role Manage integration of media commerce campaigns with overall mainline off-platform digital campaign planning execution Execute Track performance of all media commerce campaigns for the client across search display DSP and off-platform performance marketing campaigns Lead Evangelization of the use of e-commerce across all client media plans drive early adoption with both internal external teams Managing a team of 2-3 practice platform specialists based in Mumbai What you will need A smart sharp leader who Has an entrepreneurial spirit and is self-motivated Understands the e-commerce ecosystem business landscape Marketplace E-grocers Hyperlocal platforms etc Strong understanding of the digital ad media platforms like Google FB Amazon etc - knowledge on capability metrics business implication on client s e-commerce business strategy Ability to leverage industry connects sources to help achieve the e-commerce targets for the client Has execution experience understanding of e-commerce industry ad platforms like Amazon Search DSP etc and strong knowledge of media opportunities that exist on other e-commerce platforms Isn t wary of getting their hands dirty or stepping into the trenches Have a minimum experience of 4 years in the e-commerce industry with an overall experience of 6 yrs Experience of having worked with any of the large e-commerce internet platforms or experience in an e-commerce profile having worked for a company within FMCG Consumer Durables Mobile Electronic categories Experience of having managed performance marketing brand media campaigns on leading e commerce platforms will be a plus Experience of working in roles such as Category Management Marketing Media Monetization Ecommerce Key Account Management Business Development Strategic Alliances Experience of working in a media e-commerce agency having managed e-commerce business or media campaigns for mid large clients across categories like FMCG Consumer Durables Electronics etc About Wavemaker We always believe there is a better way to grow our client and our people We do this by positively provoking growth for our clients and people We work with clients to help them grow and shape their consumers brand decisions and experiences through media content and technology We have one single attitude - Positive Provocation Our name is our mission and our method To make waves you need to be provocative even fearless We always make sure we have each other s backs through our inclusive culture We do our best work for brave brands and people who want to be challenged to go further and faster We know it s not easy but if it s in you we will get it out of you Our attitude of Positive Provocation is enabled by The deep knowledge we have of our client s business The confidence to challenge what s gone before The Support to go further than we thought possible We are a part of GroupM WPP s global media investment management company Discover more on and For more information go to About India 2020 brought opportunities for brands to innovate because of which we saw an evolving media stack The growth of digital is set to soar high because of changing consumer habits With approximately 500 million smartphone users low-priced data plans 45 to 50 million e-commerce shoppers approximately 60 OTT offerings and a young population India is a mobile-first internet market It is also one of the top 10 ad spend markets in the world and is set to climb the ranks Global big tech corporations have made considerable investments in top e-commerce retail ventures and Indian start-ups blurring the lines between social media e-commerce and mobile payments resulting in disruption on an unimaginable scale At GroupM India there s never a dull moment between juggling client requests managing vendor partners and having fun with your team We believe in tackling challenges head-on and getting things done GroupM is an equal opportunity employer We view everyone as an individual and we understand that inclusion is more than just diversity - it s about belonging We celebrate the fact that everyone is unique and that s what makes us so positive at what we do We pride ourselves on being a company that embraces difference and truly represents the global clients we work with Please read our for more information on how we process the information you provide

📌 Group Head - Ecommerce (Mumbai)
🏢 WPP Media
📍 Mumbai