Job Title: Fashion Consultant / Visual Merchandiser & Retail Associate

Location: Gurgaon

Employment Type: Full-Time

Industry: Fashion / Premium Streetwear Retail

About the Role

We are looking for a fashion-forward, customer-focused individual to join our retail team in Gurgaon.

This is a hybrid fashion retail role combining fashion consulting, customer experience, retail operations, visual merchandising, and content support .

The primary responsibility will be to deliver an exceptional in-store experience by understanding customers, helping them build outfits, driving sales, and maintaining the overall presentation of the store. You will also contribute to visual merchandising, product launches, and brand content when required.

The ideal candidate should have a strong understanding of fashion, streetwear, styling, trends, and customer behaviour , along with the ability to work hands-on in a fast-paced retail environment.

Key Responsibilities1. Fashion Consulting & Styling — Primary Responsibility

- Assist customers in selecting products based on their personal style, preferences, occasion, and fit .
- Provide personalized outfit and styling recommendations.
- Develop strong product knowledge and communicate product details confidently.
- Understand customer preferences, buying behaviour, and style choices.
- Build long-term relationships with customers and create a personalized shopping experience.
- Recommend complementary products through consultative upselling and cross-selling .
- Stay updated with streetwear, fashion trends, styling techniques, and emerging brands.

1. Customer Experience & Retail Sales — Primary Responsibility

- Welcome and actively engage every customer entering the store.
- Understand customer requirements and guide them through the shopping journey.
- Deliver a premium and personalized customer experience.
- Handle customer queries and concerns professionally.
- Support billing and checkout processes when required.
- Collect customer feedback and identify opportunities to improve the retail experience.
- Work towards individual and store-level sales targets.
- Maintain strong customer relationships and encourage repeat visits.

1.



Visual Merchandising — Secondary Responsibility

- Maintain store displays according to the brand's visual identity and guidelines.
- Create visually appealing product presentations that encourage customer engagement.
- Style mannequins and display areas according to current collections and drops.
- Refresh displays based on new arrivals, campaigns, launches, and promotional activities.
- Ensure products are presented correctly with accurate pricing and relevant information.
- Maintain high standards of cleanliness, organization, and visual presentation across the store.
- Share observations on customer interaction with products and displays to improve merchandising.

1. Retail Operations & Inventory

- Support daily store opening and closing procedures.
- Maintain organized inventory and ensure timely stock replenishment.
- Assist with receiving, tagging, folding, arranging, and organizing merchandise.
- Coordinate with warehouse and operations teams regarding stock availability.
- Maintain accurate product placement and pricing.
- Assist with stock counts and basic inventory management.
- Maintain trial rooms, customer service areas, and other customer-facing spaces.

1. Brand, Content & Campaign Support — Supporting Responsibility

- Assist in styling products for in-store photoshoots and content creation .
- Support product selection and outfit coordination for shoots when required.
- Assist with product launches, drops, campaigns, and store events.
- Help ensure the store and products are presented according to campaign requirements.
- Work with the brand/content team when retail inputs are required for styling or product presentation.

What We're Looking For
- Bachelor's degree in Fashion, Retail Management, Fashion Communication, or a related field is preferred.
- Strong interest in fashion, streetwear, sneakers,



and current trends .
- Good understanding of styling, outfit coordination, and fashion aesthetics.
- Excellent communication and interpersonal skills.
- Customer-first mindset with strong selling and relationship-building abilities.
- Basic understanding of visual merchandising.
- Ability to work hands-on in a fast-paced retail environment.
- Strong organizational and problem-solving skills.
- High attention to detail and presentation.
- Comfortable working collaboratively across retail, operations, brand, and content teams .

Preferred Skills
- Fashion styling and outfit coordination
- Streetwear and sneaker knowledge
- Visual merchandising
- Retail sales and customer relationship management
- Customer psychology and buying behaviour
- Inventory handling
- Trend spotting and forecasting
- Product presentation
- Campaign and launch execution
- Team collaboration
- Attention to detail

What You'll Learn This role provides hands-on exposure to:
- Premium and luxury streetwear retail operations
- Fashion consulting and personal styling
- Visual merchandising and store presentation
- Customer psychology and buying behaviour
- Retail sales and customer relationship management
- Brand communication and storytelling
- Product launches and campaign execution
- Content styling and product presentation
- Inventory and retail management
- Understanding how customers interact with fashion products in a physical retail environment

Who Would Be a Positive Fit?

Someone who

- Lives and breathes fashion and streetwear
- Can confidently talk to customers and understand their style
- Has a strong eye for styling and presentation
- Enjoys creating outfits rather than simply selling products
- Understands how store presentation influences buying behaviour
- Is comfortable being hands-on with everything from customers to stock
- Is curious about the intersection of fashion, retail, branding, and content

This is not a desk-based role. The ideal candidate should enjoy being on the retail floor, interacting with customers, styling products, maintaining the store, and actively contributing to the brand experience.

📌 Fashion Consultant And Visual Merchandiser And Retail Associate (Gurugram)
🏢 Gryape
📍 Gurugram