Key Responsibilities:

- Plan and execute digital marketing organic and paid campaigns across social media, email, and web

- Develop and manage engaging content aligned with brand positioning and target audience

- Deep understanding of social media algorithms (Instagram, LinkedIn, YouTube, etc.) to drive organic growth

- Create and manage email marketing campaigns including segmentation, automation, A/B testing, and performance analysis. Well experienced in conducting emails and understand how the body templates should be impactful in triggering users.

- Track, analyze, and report social media posts performances using analytics tools

- Strong skills in graphic design and video editing, with hands-on experience in creating web podcasts, reels, and other digital video content.

- Identify trends and implement innovative ideas to improve engagement and conversions

- Optimize content and campaigns based on performance data and audience behavior
- In this role,



you must be proactive, passionate, and ready to take ownership of recent digital marketing initiatives. These traits in your personality will be an added advantage.

Required Skills & Qualifications:

- 3-5 years of hands-on experience in digital marketing
- Strong knowledge of social media marketing and platform algorithms
- Solid understanding of content marketing strategy and storytelling
- Proven experience in email marketing tools and campaign management
- Analytical mindset with ability to interpret performance metrics
- Strong communication and ideation skills
- Eager to experiment with new formats, platforms, and growth strategies
- Self-driven mindset with a figure-it-out attitude
- Passionate about staying updated with evolving digital trends and tools

📌 Executive (Mumbai)
🏢 Aranca
📍 Mumbai