This role is for one of the Weekday s clients Salary range Rs 300000 - Rs 750000 ie INR 3-7 5 LPA Min Experience 3 years Location Remote India JobType full-time We are seeking a results-driven Digital Marketing Manager to accelerate audience growth visibility and engagement across digital platforms This role focuses on managing paid campaigns driving high-quality traffic and optimizing performance through data-backed strategies The ideal candidate is analytical proactive and experienced in fast-moving digital environments Requirements Key Responsibilities Plan execute and continuously optimize paid campaigns across Google Ads Meta and X to boost traffic and engagement Promote high-performing articles market insights and newsletters to maximize clicks sessions and readership Create targeted campaign sets for specific content verticals such as market analysis newsletters and special features Conduct ongoing A B tests on creatives messaging and headlines to identify what drives the highest CTRs Manage budgets effectively to deliver strong ROI across all paid initiatives Grow and engage audiences on Twitter and Instagram through a mix of organic and paid strategies Track analyze and report on campaign performance using analytics tools providing insights for continuous improvement Collaborate with content SEO and social teams to ensure campaigns support editorial goals and brand positioning Stay updated on platform changes digital trends and best practices to maintain competitive advantage Requirements 2-5 years of experience in digital marketing ideally within media fintech or web3 domains Proven hands-on experience with Google Ads Meta Ads and X Ads Robust understanding of campaign tracking analytics and performance optimization Working knowledge of SEO especially within digital currency or financial news ecosystems Ability to work with cross-functional teams and manage deadlines in a fast-paced environment Additional Details Type Full-time Remote Working Days Monday - Friday Timings 10 AM - 7 PM

📌 Digital Marketing Manager (India)
🏢 Weekday AI
📍 India