Job Title: Digital Marketing Manager
Experience: 3–7 Years
CTC: 5LPA to 6 LPA
Location: Gurgaon
Working Days: 6 Days/Week
Employment Type: Full-time Job Summary
We are looking for a highly motivated and results-driven Digital Marketing Manager to develop and execute end-to-end digital marketing strategies that enhance brand visibility, generate high-quality leads, and drive business growth. The ideal candidate should have strong expertise in performance marketing, website and landing page management, branding, and digital campaign optimization. Key Responsibilities:
Develop and execute comprehensive digital marketing strategies.
Plan and manage integrated marketing campaigns across digital, offline, and on-ground channels.
Create, optimize, and manage high-converting landing pages for lead generation campaigns.
Oversee website development, maintenance, updates, and performance optimization to improve user experience and conversions.
Plan, execute, and optimize Google Ads (Search, Display, Performance Max, YouTube) and Meta Ads (Facebook & Instagram) campaigns with a strong focus on lead generation and ROI.
Drive quality lead generation through performance marketing, SEO, CRM campaigns, email marketing, WhatsApp marketing, and remarketing.
Coordinate closely with sales teams to ensure marketing efforts align with business goals.
Manage branding, positioning, and promotional activities.
Monitor campaign performance using Google Analytics, Google Tag Manager, Meta Business Suite, and CRM platforms.
Conduct competitor analysis, market research, and customer behavior analysis.
Plan and execute marketing events, campaigns, and promotional activities.
Manage creative agencies, website developers, media buying partners, and other marketing vendors.
Ensure consistent brand messaging across all digital and offline marketing channels.
Optimize marketing campaigns using data and analytics to maximize ROI.
Required
Qualifications
Bachelor's degree in Marketing, Business Administration, Mass Communication, or a related field.
3–7 years of experience in Digital Marketing.
Hands-on experience with:
Google Ads, Meta Ads (Facebook & Instagram), Google Analytics (GA4), Google Tag Manager (GTM)
Google Search Console ,SEO tools, CRM platforms
Experience in landing page creation and optimization.
Experience in website development, management, and maintenance (WordPress or similar CMS preferred).
Proven track record in lead generation and performance marketing campaigns.
Strong communication, presentation, analytical, and stakeholder management skills.
Preferred
Skills
Experience in the Real Estate or Construction industry is a plus.
Experience in luxury residential or commercial project marketing is an added advantage.
Strong expertise in Google Ads and Meta Ads campaign management.
Well-versed in all digital marketing channels, including SEO, SEM, Social Media Marketing, Email Marketing, Content Marketing, Marketing Automation, CRM Marketing, and Lead Nurturing.
Strong understanding of landing page optimization and conversion rate optimization (CRO).
Knowledge of RERA regulations and real estate compliance is an added advantage.
Ability to manage multiple campaigns and projects simultaneously.
Robust analytical mindset with data-driven decision-making.
Creative thinking with a strong branding and marketing approach.
What We
Offer
Competitive salary package
Performance-based incentives
Opportunity to work on exciting marketing projects
Growth-oriented work environment
Career advancement and exposure to end-to-end digital marketing initiatives Also can apply at
[email protected]
📌 Digital Marketing Manager (Delhi)
🏢 Anantham Projects
📍 Delhi