- Execute, Plan and optimize campaigns across various paid media channels.
- Effectively execute acquisition and re-marketing campaigns.
- Tracking, analysis, and subsequent optimization of acquisition re-marketing campaigns/initiatives on a daily basis.
- Generate weekly and monthly reporting for all major metrics, goals tracking, lead tracking and other initiatives.
- Perform competitive analysis of other companies within the industry and draw and implement infe rences from the data.
- Manage marketing mix towards user conversion and revenue generation.
- Manage reports within the expected turnaround times set by the channel managers
- Keep a close tab on campaign performance
- Daily visibility into campaign performance across channels





The Right Candidate Key Competencies:

- Hands-on experience running paid campaigns across Meta, Google
- Analytical thinking and understanding ability is a must.
- A highly data-driven skilled, with good knowledge of presentation and reporting. Excellent written and verbal communication skills.
- Someone who has the ability to translate data into actionable insights
- Execute and measure experiments and conversion tests
- At least 2 year of experience is preferred, althoug h thats not mandatory.

📌 Digital Marketing Executive (Mumbai)
🏢 Caratlane
📍 Mumbai