Creative Growth Strategist Experience: 2 to 4 Years

Salary Range: 6 LPA We are looking for a Creative Growth Strategist to build Greensigma’s content and creative growth engine.

This is not a regular social media posting role.

You will work closely with the Founder and Growth Marketing Manager to convert product insights, customer pain points, campaign data, market trends, and founder ideas into content that:

builds trust educates investors strengthens the Greensigma brand supports paid campaigns generates qualified demand improves webinar registrations and demo bookings

Key ResponsibilitiesContent and Brand Strategy

Develop monthly content strategies aligned with business and growth goals.

Build content pillars and editorial calendars.

Maintain a consistent brand voice across LinkedIn, Instagram, YouTube, X, email, WhatsApp, blogs, landing pages, and advertisements.

Simplify systematic investing and complex financial concepts for retail investors.

Founder-Led Content

Convert founder conversations, voice notes, opinions, and experiences into engaging LinkedIn posts, reels, videos, and thought-leadership content.

Preserve the Founder’s natural voice while improving structure, clarity, and engagement.

Build authority around systematic investing, portfolio discipline, investing psychology, and evidence-based decision-making.

Creative Campaign Development

Work with the Growth Marketing Manager to develop:





Meta ad concepts and hooks founder-led video advertisements campaign messaging webinar campaigns product launch campaigns landing-page messaging promotional and educational campaigns social-proof and objection-handling creatives

Video Content Strategy

Plan and script

Instagram Reels

YouTube Shorts long-form YouTube videos product demonstrations customer stories educational videos founder-led videos

You will also prepare clear editor briefs, review video output, provide feedback, and ensure consistent quality.

Product

Storytelling

Translate Sigma Scanner’s features into explicit customer benefits.

Content themes will include

systematic investing momentum investing backtesting portfolio construction stock, ETF, and mutual fund scoring investor psychology risk management portfolio rotation and rebalancing customer success stories

Landing Page and Funnel Content

Create and improve

headlines landing-page copy

CTAs

FAQ sections email sequences

WhatsApp campaigns webinar registration pages product-launch pages lead-nurturing content sales objection-handling assets

Research and Content Insights

Research

finance creators investment platforms competitor campaigns customer pain points

YouTube and Instagram comments

Reddit and Quora discussions emerging content formats investor behaviour and market trends

Convert these insights into actionable content ideas and campaign angles.

Required

Skills





Content strategy

Creative writing and copywriting

Brand storytelling

Scriptwriting

Founder-led content

LinkedIn content

YouTube and short-form video strategy

Social media marketing

Marketing psychology

Landing-page and campaign copy

AI content tools such as ChatGPT, Claude, and Gemini

Basic Canva or Figma understanding

SEO and AEO fundamentals

Basic knowledge of video editing and performance marketing

Preferred Background

Candidates with experience in any of the following will be preferred:

FinTech

WealthTech

SaaS

EdTech finance education founder-led brands content-led customer acquisition

You should be able to simplify complex ideas, work in a fast-moving startup environment, collaborate with editors and growth teams, and take ownership from idea to published content.

Success

Metrics

Performance will be evaluated using:

quality and consistency of content scripts and creatives produced founder voice alignment organic reach and engagement website traffic webinar registrations demo bookings organic and content-assisted leads winning campaign angles creative turnaround time content-assisted conversions

Why Join Greensigma?

Work directly with the Founder and growth team.

Build a category-defining systematic investing brand.

Take ownership of founder-led content, product storytelling, and creative campaigns.

Work with an already validated product and revenue-generating customer acquisition engine.

Build content that contributes directly to growth—not just views and likes.

📌 Creative Growth Strategist (Chennai)
🏢 Green Sigma
📍 Chennai