Key Responsibilities-

- Develop creative and engaging copy for social media, digital campaigns, websites, and brand communication.
- Write campaign concepts, taglines, captions, scripts, and long-form content.
- Understand different brand personalities and adapt tone of voice accordingly.
- Work on multiple brands across the luxury, lifestyle, fashion, beauty, hospitality, and premium consumer categories.
- Collaborate with designers, content strategists, and account teams to bring creative ideas to life.
- Research trends, audiences, competitors, and cultural conversations to develop relevant content.
- Participate in brainstorming sessions and contribute strong creative ideas.
- Ensure all content is grammatically correct, polished, and aligned with the brand's communication guidelines.
- Manage multiple projects and timelines in a fast-paced agency setting.

Experience-

3–5 years of relevant experience in copywriting, preferably within a creative/advertising agency and with exposure to luxury or lifestyle brands.

📌 Copywriter-(Lifestyle & Luxury) Mumbai (Agency experience preferred)
🏢 The Minimalist
📍 Mumbai