The Role

We're looking for someone who lives and breathes organic content — not someone who repurposes ad creatives and calls it a social strategy. This is a from-scratch role: you'll be building our organic voice (and our clients') on Instagram, LinkedIn, and beyond, with zero interference from paid media logic.

Real estate content is almost always boring, salesy, or both. We want someone who can fix that — someone who thinks in hooks, formats, and stories, not just "post and pray."

What you'll do

Generate fresh content concepts and ideas for organic social — reels, carousels, LinkedIn posts, behind-the-scenes, founder content

Build out content calendars and pitch new formats before they get stale

Turn dry real estate topics (project updates, market trends, site visits) into content people actually stop scrolling for

Support the founder's personal LinkedIn thought leadership — translating ideas and POVs into scroll-stopping posts

Track what's working organically (engagement, saves, shares) and double down on it

Stay ahead of platform trends and formats — you bring us ideas, not just execution

What we're looking for

1–3 years experience in organic social/content (real estate experience is a bonus, not a requirement)





A robust sense of what makes content stop the scroll — not just "on brand"

Someone who pitches ideas without being asked, not someone who waits for a brief

Comfortable writing copy and briefing basic visuals/reels (even if you're not the one editing)

Good communication — you'll sometimes work directly with clients on their brand voice

Why Work Here

We built this culture on purpose, not by accident:

True flexibility — work when and how you work best. No micromanagement, no unnecessary check-ins. We care about outcomes, not hours logged.

Remote/hybrid friendly — as long as the work gets done well, location isn't a battle we're going to fight.

Flat structure — direct access to the founder, real ownership of your campaigns, real credit for your wins.

Industry-standard holidays — all national holidays + festival leaves as per the government calendar, plus weekends off. We believe rest isn't a perk, it's a requirement.

Room to grow — as the agency scales, so does your scope. Early folks get to shape how things are done here, not just follow a playbook.

Compensation

₹15,000 – ₹20,000/month, based on experience.

📌 Content Strategist (India)
🏢 Do It Digital
📍 India