Baheri Media | Full-Time | Remote | 6–9 Years Experience | Agency Background Mandatory

Company Description: Baheri Media is a full-funnel, digital-first marketing agency that delivers innovative online marketing and web development solutions. The agency provides end-to-end 360° marketing services and online reputation management. The agency focuses on solving client challenges with result-driven marketing strategies and measurable growth.

About the Role

We're looking for a Creative Director – Copy to lead the creative and copy function at Baheri Media. This role goes beyond writing—it requires strategic thinking, campaign ideation, brand stewardship, and team leadership. You'll own the quality of all copy and content across multiple client accounts while collaborating with design, performance marketing, and strategy teams.

Key Responsibilities

Creative & Copy Leadership

- Lead copy across ads, social media, websites, emailers, scripts, and campaigns.
- Translate client briefs into compelling, conversion-focused communication.
- Ensure all content aligns with brand voice, business goals, and quality standards.
- Serve as the final quality check before delivery.

Content & Brand Management

- Create and review long-form content including blogs, website copy, case studies, and articles.
- Maintain content calendars and ensure timely delivery.
- Build and enforce brand tone-of-voice guidelines across accounts.
- Ensure SEO best practices are incorporated where applicable.

Campaign & Team Leadership

- Develop campaign concepts and creative ideas for multiple brands.




- Mentor junior writers and maintain copy SOPs and quality frameworks.
- Coordinate with design, SEO, paid media, and client servicing teams.
- Track copy requests, revisions, and approvals through internal workflows.

Process Improvement

- Maintain organised documentation and version control.
- Improve creative workflows and turnaround times.
- Stay updated with AI tools, platform trends, and evolving content practices.

Key Performance Indicators (KPIs)

- 95%+ on-time delivery of assigned work.
- 100% adherence to brand guidelines and briefs.
- 80%+ projects completed within 1–2 revision rounds.
- Brand voice inconsistencies below 2%.
- Minimum two recent campaign ideas proposed every month.
- Real-time maintenance of content calendars and workflow trackers.
- Continuous improvement in team quality and creative processes.

Requirements

- 6–9 years of experience in copywriting, content strategy, or creative leadership.
- Mandatory agency experience managing multiple brands.
- Strong portfolio across digital campaigns, social media, websites, and long-form content.
- Excellent writing, editing, and storytelling skills.
- Experience mentoring writers and collaborating with cross-functional teams.
- Understanding of SEO, digital marketing, and performance-focused copy.
- Proficiency with Google Workspace, Slack, Trello, or similar tools.

Good to Have

- Experience with AI writing tools.
- Exposure to D2C, lifestyle, fashion, or beauty brands.
- UX writing or website copy experience.

Please note: LinkedIn profile links and Google Drive portfolio links will not be accepted.

📌 Content Strategist (India)
🏢 Baheri Media
📍 India