This role is for one of the Weekday s clients Salary range Rs 1000000 - Rs 2000000 ie INR 10-20 LPA Min Experience 3 years JobType full-time We re looking for a Content Marketing Manager to own and execute a strategic high-impact content function that drives brand awareness lead generation and sales enablement This role blends storytelling strategy and execution ideal for someone who can craft narratives that resonate and fuel business growth Requirements Key Responsibilities Content Strategy Planning Develop and execute a comprehensive content strategy aligned with marketing and sales objectives Create and manage a content calendar spanning blogs newsletters webinars LinkedIn product collateral and partner channels Ensure all messaging reinforces a strong customer-first brand narrative and clear market differentiation Content Creation Distribution Write and edit high-quality long-form content including blogs whitepapers ebooks and case studies Produce thought-leadership pieces for executives and subject matter experts Develop sales enablement materials such as one-pagers pitch decks and playbooks Collaborate with design and creative teams to produce engaging visuals infographics and videos Repurpose existing content into multiple formats e g blog LinkedIn carousel email snippet short-form video Community Social Media Manage the brand s presence across social platforms especially LinkedIn and X Engage actively with relevant professional communities amplifying the company s voice and thought leadership Campaign Demand Generation Support Partner with the marketing team to develop content that powers lead-generation campaigns Write compelling ad copy landing page content email nurture sequences and event promotions Support product launches with transparent persuasive messaging that drives engagement and conversion Analytics Optimization Track content performance metrics such as engagement SEO rankings and MQL generation Continuously optimize existing assets for improved visibility conversion and lead quality Identify and scale content formats and channels that deliver measurable pipeline impact Collaboration Work closely with sales to capture customer stories testimonials and success narratives Partner with RevOps or analytics teams to assess the ROI of content initiatives What We re Looking For Proven experience creating standout content that drives measurable impact whether it s widely shared ebooks unique case studies or videos with thousands of views Exceptional storytelling skills the ability to make complex or routine topics compelling and easy to understand Strong written and verbal communication skills Curious and adaptable mindset open to learning new tools including AI-driven productivity and design tools High level of ownership discipline and results orientation Familiarity with Canva AI video tools e g InVideo and content analytics platforms preferred Skills Content Marketing Copywriting Social Media SEO Campaign Support Lead Generation Visual Storytelling Sales Enablement Analytics

📌 Content Marketing Manager (India)
🏢 Weekday AI
📍 India