04 Aug
|
Accenture in India
|
Mumbai
04 Aug
Accenture in India
Mumbai
Skill required: Marketing Operations - Campaign Management Designation: Campaign Management Analyst Qualifications:Any Graduation Years of Experience:3 to 5 years About Accenture Accenture is a global professional services company with leading capabilities in digital, cloud and security.Combining unmatched experience and specialized skills across more than 40 industries, we offer Strategy and Consulting, Technology and Operations services, and Accenture Song— all powered by the world’s largest network of Advanced Technology and Intelligent Operations centers. Our 784,000 people deliver on the promise of technology and human ingenuity every day, serving clients in more than 120 countries. We embrace the power of change to create value and shared success for our clients, people, shareholders, partners and communities.Visit us at www.accenture.com What would you do?
The SFMC Campaign Developer will support the onshore client team with the day-to-day running of our email marketing program, using Salesforce Marketing Cloud to create engaging and personalized communications for our customers. Build, test and deploy email campaigns, ensuring adherence to brand and creative standards.
Build and execute all types of automations in SFMC Journey Builder and automation studio.
Building and executing dynamic content in SFMC Email Studio.
Building and executing A/B testing in Journey Builder.
Create SQL for targeting/segmentations.
Create target audience using data filters/queries
Escalate any risks proactively to the project lead The planning, executing, tracking and analysis of direct marketing campaigns. These tasks span the entire lifecycle of a marketing campaign, from inception to launch to evaluation of result. What are we looking for?
Salesforce Marketing Cloud
Salesforce Marketing Cloud Email Studio
Salesforce Marketing Cloud Journey Builder
At least 1-3 years of experience working as a campaign specialist
Understanding of querying code (SQL) in SFMC.
Proficiency in Sales Force Marketing Cloud tool (SFMC Email Certification and/or developer certification would have an added advantage)
Excellent communication skills along with the ability to work in a fast-paced workplace.
Experience in digital marketing line of business
Experience in AMP Script. Roles and Responsibilities:
In this role you are required to do analysis and solving of lower-complexity problems
Your day to day interaction is with peers within Accenture before updating supervisors In this role you may have limited exposure with clients and/or Accenture management
You will be given moderate level instruction on daily work tasks and detailed instructions on new assignments The decisions you make impact your own work and may impact the work of others
You will be an individual contributor as a part of a team, with a focused scope of work
Please note that this role may require you to work in rotational shifts
📌 Campaign Management Analyst (Mumbai)
🏢 Accenture in India
📍 Mumbai