Every once in a while, we come across moments so important that they go down to rewire the entire course of industry.

The assembly line did it to cars

UPI did it with payment and now

Indian IT services are in one of those moments right now.

(thanks to AI)

For the last 30 years, the model was to hire cheap engineers, sell hours to the clients, and keep the cut.

It worked BUT now AI is dismantling that model apart coz client want outcome not “hrs on jira tickets”

The valuable part is we’ve been operating like it since 2022

We started as a 2 member team and now we’re 50 members strong.

Primarily, we’re working on complex technological problems for US sports leagues and shipping products for proptech companies in the UAE.

All of that growth came from founder-led sales.

We purposefully delayed our first GTM hire as we wanted to solidify the delivery record, the proof and the positioning.

Now we believe we’re ready to point all of it at the market on purpose.

That’s the role. first sales GTM hire.

You’ll be working directly with the founders, building a small and tight gtm team from the ground up.

We are optimistic and while people think AI is taking away IT jobs, we think as ai gets better, more companies understand what technology can actually do for them, and the surface area of what we can sell expands with it.

We want to capture that with help of you!

You’ll be responsible for:

First thing first,



this is a founding GTM role, not a script-reading BDR role. You will run the end to end sales motion.

- Research target accounts, qualify leads, map the decision makers, and run discovery
- Run outbound. Cold calls, email, LinkedIn, and whatever else works
- Keep the conversation going and the deal moving. Present solutions, pull in our technical people when required.
- Automate the parts of the job that deserve automating. Account research, call prep, demo assembly, follow-up. The judgment stays yours.
- Define how we sell. Messaging, sequencing, ICP, and the early partnerships that buy us credibility in markets where nobody knows our name yet
- And eventually, the team. You will hire and lead the BDRs who come after you

Who you’re:

- 3+ years in a sales or gtm role
- an empathetic, thoughtful communicator. our cycles are long and trust compounds. You cannot win $200k+ contracts by applying pressure
- tech acumen. you do not need to write code. you do need to hold your own in a room with a CTO, and know when the honest answer is that we are the wrong fit.
- technical curiosity and self-sufficiency.

this is probably not for you if

- you expect a large support org around you to handle execution
- you surface problems without bringing solutions
- you move slowly, our competitor is AI agents
- you need heavy hand-holding to get up to speed

📌 Business Development Manager (India)
🏢 Techiebutler
📍 India