1. Role Name: AEP Developer (Multi-Solution Architect) | Years of Experience: 8 Years |

Role Balance: 6070% Technical Implementation 30–40% Adobe Analytics Understanding

Primary Skillset:

- Adobe Launch — expert level (rules, data elements, extensions, publishing)
- Web SDK (alloy.js) — primary delivery technology, mandatory hands-on
- Mobile SDK — iOS/Android, App IDs, Lifecycle metrics
- AEP Schema Design — XDM modeling, extensibility, enterprise data standards
- Edge Network & Datastream configuration
- Event Forwarding setup and rule configuration
- Batch Failure identification, fixes & implementation QA
- Adobe Analytics — working understanding of eVars, props, report suites & data layer (30–40% depth, not an Analytics power user)
- Adobe Target integration within AEP/Web SDK context
- JavaScript & JSON proficiency

Valuable to Have:

- Customer Journey Analytics (CJA)
- Adobe Journey Optimizer (AJO)
- API & third-party integration experience (CRM, eCommerce, CDP)

📌 AEP Developer (Gurugram)
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