About the Role

We are looking for a proactive and performance-driven Paid Media Executive with around 2 years of hands-on experience in digital advertising. This role is ideal for someone who can independently execute, optimize, and analyze campaigns across multiple advertising platforms while collaborating closely with creative and account management teams.

This is a Work From Office (WFO) position based in Bengaluru. We're looking for someone who takes ownership, communicates effectively, stays organized, and collaborates proactively with cross-functional teams in a fast-paced office environment.

Key Responsibilities

- Plan, launch, manage, and optimize paid media campaigns across Meta Ads, Google Ads, and LinkedIn Ads.
- Translate client briefs into well-structured campaign strategies and execution plans.
- Monitor campaign performance daily and make data-driven optimizations to improve results.
- Analyze campaign performance and prepare clear reports with actionable insights and recommendations.
- Understand campaign objectives and align KPIs with business goals.
- Work closely with designers by providing detailed creative briefs and feedback to develop high-performing ad creatives.
- Collaborate with account managers and internal teams to ensure campaigns are launched on time and deliver expected outcomes.
- Monitor budgets, pacing, audience performance, and campaign health.
- Stay updated with platform updates, advertising trends, and best practices.
- Take ownership of assigned accounts and proactively identify opportunities for growth and optimization.

Requirements

- Around 2 years of experience in Paid Media or Performance Marketing.




- Robust hands-on experience with:
- Meta Ads Manager
- Google Ads
- LinkedIn Ads
- Good understanding of campaign objectives, media KPIs, and performance metrics such as CTR, CPC, CPM, CPA, CPL, ROAS, Conversion Rate, and Lead Quality.
- Experience in campaign planning, execution, optimization, and reporting.
- Ability to interpret data and recommend strategic improvements.
- Understanding of audience targeting, remarketing, conversion tracking, and campaign structure.
- Experience working with creative teams by preparing creative briefs and suggesting performance-driven creative improvements.
- Strong communication and collaboration skills.
- Ability to manage multiple campaigns and prioritize tasks effectively.
- Self-motivated, organized, and able to work effectively in a fast-paced office environment.

Preferred Skills

- Familiarity with Google Analytics 4 (GA4), Google Tag Manager (GTM), and Meta Pixel.
- Experience with UTM tracking and conversion tracking implementation.
- Understanding of Landing Page Optimization and Conversion Rate Optimization (CRO).
- Experience working in a marketing agency environment is an advantage.

What We're Looking For

- Ownership mindset and accountability.
- Excellent analytical and problem-solving skills.
- Strong attention to detail.
- A collaborative team player who communicates proactively.
- Someone who actively collaborates with the team in the office and contributes to a positive, high-performance work environment.
- A willingness to learn, experiment, and continuously improve campaign performance.

Pay: ₹25,000.00 - ₹45,000.00 per month

Work Location: In person

📌 Paid Media Executive (India)
🏢 Revgo Media and Digital
📍 India