Bangalore North, India | Posted on 06/29/2026

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Job Information

Job Type

Full time

Date Opened

06/29/2026

Project Code

PRJ000

Industry

Marketing

City

Bangalore North

State/Province

Karnataka

Country

India

Zip/Postal Code

560001

About Us

We are a team of cloud enthusiasts, keen and spirited to make the latest cloud technologies work for you.

Rapyder is an agile, creative company that makes Cloud work for you. With a young, passionate team and expertise in Cloud Computing Solutions, Big Data, Marketing & Commerce, DevOps, and Managed Services, Rapyder is the leading provider of Strategic Cloud Consulting. Solutions provided by Rapyder are seamless, secure, and scalable. With headquarters in Bangalore, sales & Support offices located in Delhi, and Mumbai, we ensure optimal technology solutions to reduce costs, streamline business processes and gain business advantages for our customers.

Budget

0

Job Description

Job Purpose:

We run paid, performance-driven demand generation for a B2B Cloud business. The incumbent will own the budget, channel mix, and CAC outcome across Google, LinkedIn, programmatic,



and field/event channels and will be responsible for driving measurable business outcomes through performance marketing initiatives.

Primary Responsibilities:

- Full ownership of paid digital spend (Google, Social, Programmatic, EDMs), including CAC and ROAS outcomes.
- Drive channel mix decisions based on cost-per-SQL and cost-per-won-deal metrics.
- Coordinate with Product and Technology teams to translate roadmap into campaign messaging.
- Align marketing spend and pacing with Sales pipeline targets and business priorities.
- Manage agencies, influencers, and channel partners against defined KPIs.
- Partner with Content teams to drive funnel-based marketing initiatives.
- Identify and optimize funnel leakages across CTR, CVR, lead quality, and attribution.
- Support event-driven pipeline generation activities.
- Own CRM hygiene and lifecycle optimization as a core responsibility.

Additional Responsibilities:

- Drive quarter-over-quarter CAC efficiency improvements.
- Contribute towards pipeline growth and sales-cycle velocity.
- Collaborate with Sales, Finance, Product, and Leadership teams to optimize marketing performance.
- Participate in scenario-based assignments and business reviews as required.

Total Experience

4–7 Years in B2B Performance/Digital Marketing

📌 Performance Marketing (India)
🏢 Rapyder Cloud Solutions
📍 India