Tele Sales Executive

Hopewell Hospital – Ranchi, Jharkhand

Position

Tele Sales Executive

Department

Marketing & Business Development

Reports To

Marketing Manager / Business Development Manager

Employment Type

Full-Time

Position Summary

The Tele Sales Executive is responsible for generating appointments, converting enquiries into hospital visits, promoting hospital health packages, corporate health services, diagnostics, surgeries, preventive health check-ups, and maintaining continuous communication with prospective patients and referral sources.

This role is not merely about making calls. It is about building trust, understanding patient needs, educating them about Hopewell Hospital's services, and converting enquiries into OPD visits, admissions, surgeries, and long-term relationships.

The executive represents the hospital's first impression and must demonstrate empathy, professionalism, and excellent communication skills.

Key ResponsibilitiesPatient Lead Management

- Handle all incoming enquiries promptly.
- Contact leads generated through digital marketing.
- Follow up on website enquiries.
- Follow up on WhatsApp enquiries.
- Respond to missed calls.
- Follow up on social media leads.
- Maintain CRM accurately.
- Ensure zero lead leakage.

Appointment Generation

- Convert enquiries into OPD appointments.
- Book appointments with appropriate consultants.
- Coordinate appointment timings.
- Confirm appointments.
- Send reminders.
- Handle rescheduling.
- Reduce appointment no-shows.

Surgery Counselling Support

Generate qualified appointments for:

- Orthopaedics
- Cardiology
- General Surgery
- Gynaecology
- Urology
- Neurosurgery
- ENT
- Gastroenterology

Understand basic patient concerns and connect them with the appropriate consultant.

Corporate Business Development Support

Call local companies to:

- Introduce Hopewell Hospital
- Fix meetings for corporate tie-ups
- Promote Annual Health Check-ups
- Promote Employee Wellness Programs




- Promote Occupational Health Services
- Promote Executive Health Packages

Doctor Referral Support

- Contact referring doctors.
- Maintain referral relationships.
- Update referral database.
- Coordinate CMEs and medical events.
- Invite doctors for educational programs.

Diagnostic Sales

Promote:

- Health Check Packages
- CT Scan
- MRI
- Ultrasound
- Laboratory Services
- ECG
- Echo
- TMT
- Preventive Screening Packages

Patient Follow-Up

Call patients regarding:

- Missed appointments
- Follow-up consultations
- Repeat investigations
- Health package renewals
- Vaccinations
- Preventive check-ups

CRM Management

Maintain accurate records of:

- Calls made
- Outcomes
- Patient interest
- Appointment status
- Follow-up date
- Consultant preference
- Conversion status

Customer Relationship

- Handle patient objections professionally.
- Build confidence.
- Maintain confidentiality.
- Never provide medical advice.
- Escalate clinical queries to doctors.

Daily Responsibilities

- Make outbound sales calls.
- Handle inbound enquiries.
- Generate appointments.
- Update CRM.
- Follow up pending leads.
- Send WhatsApp confirmations.
- Coordinate with consultants.
- Coordinate with reception.
- Meet daily conversion targets.
- Submit daily activity reports.

Key Performance Indicators (KPIs)

Productivity

- Outbound calls/day
- Connected calls/day
- Talk time
- New leads contacted
- Follow-ups completed

Sales

- OPD appointments booked
- OPD appointments attended
- Admissions generated
- Surgery enquiries generated
- Health package sales
- Diagnostic bookings
- Corporate appointments fixed





Conversion

- Lead-to-appointment conversion %
- Appointment-to-visit conversion %
- Visit-to-admission conversion %
- Visit-to-surgery conversion %

Quality

- CRM accuracy
- Call quality score
- Patient satisfaction score
- Follow-up compliance
- Response TAT

Required Skills

- Excellent verbal communication
- Good Hindi communication
- Basic English communication
- Local language (Nagpuri/Bhojpuri preferred)
- Persuasion skills
- Active listening
- Customer service orientation
- Emotional intelligence
- Objection handling
- Negotiation skills
- CRM software knowledge
- MS Excel
- MS Word
- WhatsApp Business usage

Educational Qualification

- Graduate in any discipline (preferred)
- Diploma in Sales/Marketing (added advantage)

Experience

- 1–5 years in Tele Sales, Healthcare Sales, BPO, Insurance, Banking, Hospitality, or Customer Support.
- Freshers with excellent communication skills may also apply.

Personal Attributes

- Pleasant personality
- Positive attitude
- Self-motivated
- Target-oriented
- Confident speaker
- Patient and empathetic
- Good listener
- Team player
- High integrity
- Ability to work under pressure

Working Hours

As per hospital policy, including rotational shifts if required.

Performance Expectations (First 90 Days)

- Complete product and hospital service training.
- Demonstrate proficiency in the CRM system.
- Achieve call quality standards.
- Meet daily activity targets.
- Consistently generate OPD appointments.
- Build a strong follow-up pipeline.
- Maintain accurate CRM documentation.

Growth Path

- Senior Tele Sales Executive
- Tele Sales Team Leader
- Patient Relationship Executive
- Corporate Relations Executive
- Marketing Executive
- Business Development Executive
- Assistant Marketing Manager

Pay: ₹12,000.00 - ₹45,000.00 per month

Advantages:

- Cell phone reimbursement
- Health insurance

Work Location: In person

📌 Telesales Executive (India)
🏢 Hopewell Hospital
📍 India