- Digital Strategy: Develop and implement comprehensive digital marketing strategies to promote the hospital’s services, specialities, and brand, with a focus on patient acquisition, engagement, and retention.
- Content Marketing: Oversee the creation of high-quality content, including blogs, social media posts, videos, and newsletters, that highlight the hospital’s specialties, patient success stories, and health tips.
- Social Media Management: Manage and grow the hospital’s presence on social media platforms such as Facebook, Instagram, LinkedIn, and YouTube through engaging and informative posts and campaigns.
- Analytics & Reporting: Use tools like Google Analytics and other performance tracking tools to measure the effectiveness of digital marketing campaigns. Provide actionable insights to optimize future campaigns.
- Collaboration: Work closely with doctors, the marketing team, and external agencies to ensure alignment on all marketing initiatives.
- Healthcare Campaigns: Design and execute health awareness campaigns related to various specialties such as cardiology, orthopedics, oncology, etc., to engage with the community.




- Partner Management – Act as the primary liaison between the hospital and external digital marketing partners. Ensure alignment with business goals, monitor progress, and evaluate results for the following
- Management: Work with website management partners to ensure the hospital’s website is up-to-date, user-friendly, and optimized for conversions (appointments, inquiries)
- Marketing: Manage external partners to run performance marketing campaigns, including display ads, re-marketing, and paid search, ensuring they meet predefined KPIs and maximize ROI.
- Reputation Management: Monitor and manage the hospital’s online reputation on platforms such as Google Reviews, Practo, Just-dial, etc. Respond to reviews and inquiries in a professional manner.
- Budget Management: Allocate and manage digital marketing budgets effectively to maximize ROI across paid advertising and other digital initiatives.

Pay: From ₹60,000.00 per month

Perks:

- Food provided

Work Location: In person

📌 Digital Marketing Manager (India)
🏢 THE OXFORD MEDICAL COLLEGE & HOSPITAL
📍 India